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My Little Pony fans are about to have even more reasons to let their inner collector shine! KAYOU is returning to the U.S. for New York Comic Con 2026 alongside Hasbro, bringing a magical mix of new My Little Pony trading cards, collectibles, gameplay, exclusive merchandise and fan experiences to the convention floor.
After making its U.S. debut at New York Comic Con last year with its promise to be “Here for the Superfans,” China’s No. 1 trading card company is back with even more ways for fans to collect, play and celebrate the colorful world of Equestria.
And the fun isn’t stopping at NYCC! KAYOU has three new My Little Pony card releases planned for U.S. fans, giving collectors plenty of new cards to chase long after the convention wraps.
New My Little Pony Cards Are Coming!
First up is My Little Pony Friendship Eternal Cards – Moon Edition 4, which will make its debut at New York Comic Con before receiving a nationwide retail release on October 16.
The latest collection features an impressive 162 unique cards across 10 rarity tiers, with plenty of eye-catching artwork for collectors to discover. Fans can find everything from dazzling rainbow-inspired ZR cards to shadowy alter-ego SC cards, while LSR cards transport the Ponies into colorful cosmic worlds filled with planets, stars and plenty of magic.
Looking for something a little more spooky? KAYOU has that covered, too!
The My Little Pony Trading Card Game Nightmare Night Booster Packs are available now and will be featured at NYCC. Inspired by Equestria’s spookiest celebration, the set features mysterious creatures, Pony costumes and plenty of Halloween-inspired mischief.
The Nightmare Night release includes 190 cards across 13 rarity tiers.
Then, on October 30, fans can get cozy with the Hearth’s Warming Eve TCG Booster Packs. Celebrating one of Equestria’s most beloved traditions, the festive set features 197 cards across 14 rarity tiers, bringing wintery fun and the magic of friendship to the My Little Pony TCG.
The new releases will be available at retailers including Target, Walmart, Best Buy, GameStop, Barnes & Noble and Amazon, as well as TikTok Shop and select local hobby stores across the U.S.
NYCC attendees can also get an up-close look at the newest cards inside the KAYOU Walls of Fandom at Booth #1143.
Chase the Magic at NYCC
Ever wondered how a My Little Pony character goes from an idea in Equestria to a collectible card in your hands?
KAYOU and Hasbro are pulling back the curtain during the “Chase the Magic: Celebrating One Year of KAYOU & My Little Pony” panel at New York Comic Con.
Taking place Thursday, October 8, from 3:15–4 p.m. ET in Room 406.2, the panel will celebrate KAYOU’s first year of My Little Pony trading cards in the U.S. while giving fans a look at what’s coming next.
Hosted by Rubin Ervin, announcer and audience warm-up host for Family Feud, the panel features David Abdelmaseih, winner of KAYOU’s inaugural Chase the Magic campaign; Cheng Chang, Head of Collectible Card Studio at KAYOU; Claire O’Sullivan, Senior Manager, Global Consumer Marketing at Hasbro; and Andy Price, comic illustrator for My Little Pony: Friendship is Magic.
The group will explore the creative journey from story to sketch to finished collectible card, giving fans a behind-the-scenes look at how beloved My Little Pony characters and stories are transformed into KAYOU collectibles.
And that’s not all!
The panel will bring the inaugural Chase the Magic campaign full circle when David Abdelmaseih and Andy Price unveil an oversized KAYOU collectible card featuring the original Pony they created together.
Fans will also get a sneak peek at what’s next for KAYOU and My Little Pony, including the first tease of the return of Chase the Magic in 2027.
Meet Bannanie Bloom!
KAYOU fans can also meet Bannanie Bloom, Equestria’s newest Pony, at Booth #1143.
The special “From Sketch to Card” exhibit will showcase Bannanie Bloom’s journey from a fan-inspired idea to a fully realized Pony. Fans can check out David Abdelmaseih’s original inspiration, Andy Price’s early sketches and the final artwork.
It’s a pretty magical look at just how much creativity can go into bringing a fan’s idea to life!
The Mane Six Get the Oversized Card Treatment
The Mane Six are also getting a spectacular NYCC collectible thanks to a collaboration between KAYOU and BOOM! Studios.
To celebrate BOOM! Studios’ new My Little Pony: Friendship is Magic comic series, written by Seanan McGuire and illustrated by Amy Mebberson, the companies have created the KAYOU × BOOM! × My Little Pony NYCC Exclusive Cover Card.
And this isn’t just any KAYOU card.
Measuring 6 inches by 8 inches, the oversized collectible is more than twice the size of a standard KAYOU card and marks the first oversized KAYOU card ever offered for purchase.
The card features the Mane Six surrounded by blooming purple roses, with shimmering storybook artwork accented by celestial imagery and ornate golden details.
Even better? The collectible will be bundled with an early-release copy of the new My Little Pony: Friendship is Magic comic, which officially launches November 11.
The NYCC exclusive will sell for $25, while supplies last, at:
- KAYOU — Booth #1143
- BOOM! Studios — Booth #3235
Ready to Play? Pony Day Is Coming to NYCC!
Of course, collecting My Little Pony cards is only half the fun. Fans can also get into the action with Pony Day @ PPG, a hands-on My Little Pony TCG experience presented by KAYOU and Pro-Play Games (PPG).
Taking place at Booth #1271 in Side Quest Hall 1E, Pony Day gives both newcomers and experienced players a chance to learn, play and compete.
Never played the My Little Pony TCG before? No problem!
Learn-to-Play Demos will introduce new players to the game, with no cards or supplies required. Participants will also receive a My Little Pony TCG blind pack promo card featuring one of the Mane Six, while supplies last.
Learn-to-Play sessions take place:
- Thursday–Saturday: 5–6 p.m.
- Sunday: 2–3 p.m.
Then it’s time to battle!
The Inspo Pack Battle Tournament allows up to 16 players per tournament to open packs and compete in a single-elimination competition. Players get to keep every pack they open, and participants will receive a My Little Pony TCG Halloween Treat Token promo card.
The winner will also take home a Pony Day Sleeve Pack.
- Thursday–Saturday: 6–7 p.m.
- Sunday: 3–4 p.m.
- Entry: $15 per player
Fans can pre-register online, with onsite registration also available as space permits.
More My Little Pony Magic at the KAYOU Booth
There’s even more happening at KAYOU Booth #1143 throughout New York Comic Con.
Fans can stop by for all-day guided My Little Pony TCG Learn-to-Play sessions, with participants receiving a Mane Six blind pack promo card while supplies last.
Comic artist Andy Price will also be making an appearance on Thursday, October 8, from 12–2 p.m. ET, where he’ll create original pencil head sketches for 20 lucky fans on a first-come, first-served basis.
Whether you’re a longtime My Little Pony collector, a TCG player, an artist, or simply a fan of all things colorful and magical, KAYOU is packing plenty of reasons to visit its NYCC booth.
With new cards, exclusive collectibles, behind-the-scenes reveals, gameplay, artist appearances and a whole lot of Pony-powered fun, KAYOU and Hasbro are making sure My Little Pony fans have plenty to chase at New York Comic Con 2026!
For the latest KAYOU NYCC schedule, giveaways, special appearances and more, fans can follow @KayouUS on Instagram and visit KAYOU’s official NYCC 2026 page.
