Browsing: Creator Economy & Fan-Driven Platforms

Streaming money in 2026 is bigger, more concentrated and harder to verify than ever. The headline figures now stretch into nine digits at the very top, yet the vast majority of the payout picture still comes from third-party estimates rather than audited disclosures, so any responsible reporting has to separate confirmed platform mechanics from modelled…

Today we released our 2026 State of Gaming Report highlighting the titles, streamers, and communities shaping live gaming. Between January 1, 2026 and September 1, 2026*, viewers have watched more than 8.6 billion hours of gaming content on Twitch, the equivalent of one hour for every person on earth. The data underscores why we’re the…

Across the past two years, a perceivable trend has emerged in the world of digital gaming. Twitch, once synonymous with the world of streamers, has seen its market share dip as rivals like YouTube Gaming and Kick come on strong. A report from Stream Hatchet has also shown Twitch traffic declining year-over-year, while YouTube Gaming surges.

Live streaming entered 2026 bigger, more fragmented and more competitive than ever, with three platforms — Amazon’s Twitch, the Stake-backed challenger Kick and Google’s YouTube Gaming — defining the gaming-focused corner of the market. This reference page pulls together the most reliable 2025 full-year and early-2026 figures on viewership, market share, monetisation and top creators…