Browsing: Creators & Fan Culture

Kai Cenat is a defining creator of modern livestream culture. He’s Twitch’s biggest streamer, with millions of followers and an influence that extends far beyond just one channel. That includes TONE, the personal care brand on Shopify he co-founded alongside members of the AMP Creator Collective.

The traditional playbook for celebrity- and athlete-led charity is showing its age. For decades, influence in philanthropy has been measured through visible signals of generosity: gala tables, charity auctions, foundation names and headline-making gifts. Every year, professional leagues, teams and high-profile figures pour immense energy and millions of dollars into these efforts. While these models…

Whether transforming their homes with richly layered decor, dressing up in Target-exclusive K-Pop Demon Hunters costumes or filling their candy bowl with festive favorites, guests will discover an assortment that screams style at Target this Halloween. It’s another example of Target’s merchandising authority in action, bringing the season’s biggest trends and culturally relevant moments together,…

When a fandom feels like it has moral stakes, ads stop being just ads. They become a referendum on values, and the comment section turns into the battleground. That’s the energy around the BTS x Google Gemini advert, where some fans have been openly critical of the partnership and what it represents.

August 6, 2026— Tubi (www.tubitv.com), Fox Corporation’s (NASDAQ: FOXA, FOX) free streaming service, today announced it has reached110 million monthly active users, up14% year over year, while engagement grew even faster,up17%. Tubi also delivered arecordquarter of revenue, up 35% year over year, underscoring the strength of its strategy to serve passionate fandoms and help advertisers…