Woolworths shoppers have been called out amid a “frustrating” trend occurring nearly every time there are new collectibles to buy.
The supermarket recently released $5 white and normal chocolate mudcake tree ornaments as part of its Christmas range.
Some customers have re-listed the cheap products on eBay and Facebook Marketplace for more than $50 each.
“I hate people like this…it annoys me so much,” one declared on Reddit. “Why can’t people just be less greedy and save the rest for others?”
Some eBay listings have multiple mudcakes in a single sale, but you’d still be paying far more than $5 for each item.
One listing from last year’s ornament is still active and is asking for $117.
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Other Woolies shoppers were just as agitated by the listings and encouraged others not to buy from resellers.
“It’s an easy side hustle for them that nobody should enable because it’s just pure greed,” one wrote.
“It’s so frustrating,” another commented.
“Until people stop buying, they’ll exist. It’s easy. Don’t buy,” a third wrote.
Yahoo Lifestyle approached Woolworths for comment about items being resold for more than 10 times their retail price, but the supermarket declined.
This isn’t the first time a Woolworths item has been listed for far more than the original value.
Earlier this month, Woolworths launched a limited-edition Hot Roast Chicken ‘Handbag’ across stores, and it didn’t take long for the $10 item to hit eBay with asking prices ranging from $48 to $85.
During the Disney Ooshies craze, an “ultra rare” flocked Bullseye surged from $100 to an astonishing $100 million.
Melbourne dad Mark Hunter told Yahoo Lifestyle at the time that when the listing exceeded $15,000, he knew it was all a hoax.
After the listing closed, the supposed winning bidder immediately lodged a cancellation, leaving Mark with no sale and no money.
Bunnings collectibles have also quickly landed on eBay for much higher prices, and it prompted a warning from the hardware retailer that there was plenty of stock available in store.
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