Sourav Ganguly joins Bigg Boss verse with BB Bangla; new seasons to be released in 6 languages
21 July,2026 01:03 PM IST | Mumbai | mid-day online correspondent
JioStar has announced six regional editions of Bigg Boss, with former India captain Sourav Ganguly set to host the Bengali version. The expansion aims to strengthen the reality franchise`s regional presence by offering local-language content tailored to diverse audiences across India
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JioStar has unveiled an ambitious expansion of the Bigg Boss franchise, announcing six regional editions that will premiere across multiple languages over the coming months. The move marks one of the biggest rollouts for the reality show in India, with the broadcaster aiming to reach a wider audience through region-specific versions featuring local celebrities and hosts.
Sourav Ganguly joins Bigg Boss verse with BB Bangla
Among the biggest announcements is the launch of Bigg Boss Bangla, which will be hosted by former Indian cricket captain Sourav Ganguly. The cricket icon will make his debut as the face of the popular reality show, bringing his signature charisma to Bengali television. His association with the franchise has already generated excitement among fans, who are eager to see him in a completely new avatar.
Apart from the Bengali edition, JioStar has confirmed that the Bigg Boss universe will expand into five other regional languages. Each version will be tailored to its respective audience, featuring contestants from the regional entertainment industry and culturally relevant themes while retaining the format that has made the franchise one of India’s most successful reality shows.
6 languages and 6 Bigg Boss editions
The expansion reflects the growing popularity of regional content across streaming platforms and television. By introducing local editions, the network hopes to strengthen its presence in different markets and offer viewers stories and personalities they can closely relate to.
While Bigg Boss Hindi continues to remain the flagship edition, the regional versions have steadily built loyal fan bases over the years. The latest expansion is expected to further increase the franchise’s reach, giving audiences more choices and bringing fresh faces into the Bigg Boss universe.
The announcement has sparked excitement on social media, particularly over Sourav Ganguly’s television hosting debut. Fans have welcomed the former cricketer’s association with the show, with many expressing curiosity about how he will handle contestants, conflicts and the high-pressure environment inside the house.
JioStar is expected to reveal additional details about the premiere dates, contestants and other celebrity hosts in the coming weeks. The broadcaster has positioned the multi-language rollout as a major step in strengthening the Bigg Boss brand across India.
With six editions lined up, the reality franchise is set for one of its biggest expansions yet, promising more drama, entertainment and regional flavour. The move underscores JioStar’s strategy of investing heavily in local-language programming while continuing to build one of television’s most recognisable reality formats.
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Salman Khansourav gangulyBigg Bossindian televisiontelevision newsTV NewsEntertainment News
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