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Browsing: Turns
Created by PSID’s graduating batch, the month-long showcase features eight booths interpreting pop culture through the experiences of Baby Boomers, millennials and Gen Z, turning familiar cultural touchpoints into design concepts.
K-dramas are built to make viewers care about tension, suspicion and emotional stakes before they know how the story will resolve. Mastercard is borrowing that grammar for a subject that usually struggles to hold attention: payment security.
Jorge de Cardenas, 29, is using his Twitch channel to raise awareness and money for ALS Arizona
Coca-Cola Japan is giving V fans a reason to keep receipts long after the commercial has finished playing. The current promotion turns a celebrity campaign into a repeated shopping ritual: buy eligible Coke products, upload the receipt through LINE, collect digital entry seals, then use those entries for V-linked prizes.
The 27th and final volume of Yusei Matsui’s manga The Elusive Samurai was released on October 2. To mark the occasion, photographs of three historical documents acquired by Matsui have been posted on a special page of the series’ official website, along with a newly drawn six-page manga adapting the contents of the Aeba Myozurumaru…
Fore Coffee did not start this campaign with a fictional trend or a generic character licensing brief. It started with cats showing up around its stores.
ACUVUE is using a Singapore MRT station to turn a regional K-pop ambassador deal into something fans can physically join.
The upcoming Sekiro: No Defeatanime finally has a release date following a successful theatrical run in Japan, except it will be an eight-episode series, not a film, on Crunchyroll.
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For global K-pop audiences, Seoul is already more than a backdrop. It is where music, fashion, food, beauty and fan culture overlap with the everyday places people see in videos, variety shows and social feeds. Seoul Tourism Organization is leaning directly into that connection for its 2026 global campaign.