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Switch 2 Best-Seller, PS5 Sales Barely Down – Americas Hardware Estimates for July 2026 – Sales
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The Nintendo Switch 2 was the best-selling console in the Americas (USA, Canada, & Latin America) with 267,201 units sold for July 2026 The Switch 2 has sold 7.88 million units lifetime
The PlayStation 5 was the second best-selling console with an estimated 215,347 units sold to bring lifetime sales to 36.69 million units.The Xbox Series X|S came in third place with 64,423 units sold to bring its lifetime sales to 21.91 million units. The Nintendo Switch was the fourth best-selling console with an estimated 43,361 units sold to bring lifetime sales to 59.26 million units.
Switch 2 sales compared to the same month for the Switch 1 in 2018 are down by over 44,000 units as the Switch 1 sold 311,520 units in the Americas in July 2018.
PS5 sales compared to the same month for the PS4 in 2019 are down by over 6,000 units, while the Xbox Series X|S compared to the same month for the Xbox One are down by over 79,000 units. PS4 sold 221,706 units for the month of July 2019 and Xbox One sales were at 143,425 units.
Switch 2 sales compared to the same month a year ago are down by 293,536 units (-52.4%).PlayStation 5 sales are down by 10,824 (-4.8%), Xbox Series X|S sales are down by 16,405 units (-20.3%) and Switch 1 sales are down by 57,911 units (-57.2%).
Looking at sales month-on-month, Nintendo Switch 2 sales are down by over 142,000 units, PlayStation 5 sales are down by nearly 4,000 units, Xbox Series X|S sales are down by nearly 90,000 units, and Nintendo Switch 1 sales are down by over 12,000 units.
2026 year-to-date, the Nintendo Switch 2 has sold 2.43 million units, the PlayStation 5 has sold 1.68 million units, the Xbox Series X|S has sold 0.66 million units, and the Nintendo Switch 1 has sold 0.38 million units.
Americas hardware estimates for July 2026 (Followed by lifetime sales):
- Switch 2 – 267,201(7,879,321)
- PlayStation 5 – 215,347 (36,688,261)
- Xbox Series X|S – 64,423(21,906,344)
- Switch 1 – 43,361(59,261,693)
USA hardware estimates for July 2026:
- Switch 2 -226,525
- PlayStation 5 -168,132
- Xbox Series X|S – 52,801
- Switch 1 -30,035
July 11, 2026 hardware estimates:
- Switch 2 – 66,525
- PlayStation 5 – 56,950
- Xbox Series X|S – 16,958
- Switch 1 – 11,300
- Switch 2 – 56,092
- PlayStation 5 – 44,869
- Xbox Series X|S – 13,801
- Switch 1 – 7,935
July 18, 2026 hardware estimates:
- Switch 2 – 63,929
- PlayStation 5 – 51,245
- Xbox Series X|S – 15,038
- Switch 1 – 11,141
- Switch 2 – 54,540
- PlayStation 5 – 39,712
- Xbox Series X|S – 12,303
- Switch 1 – 7,800
July 25, 2026 hardware estimates:
- Switch 2 – 70,548
- PlayStation 5 – 51,987
- Xbox Series X|S – 14,705
- Switch 1 – 10,562
- Switch 2 – 59,574
- PlayStation 5 – 40,451
- Xbox Series X|S – 12,106
- Switch 1 – 7,243
August 1, 2026 hardware estimates:
- Switch 2 – 66,199
- PlayStation 5 – 55,165
- Xbox Series X|S – 17,722
- Switch 1 – 10,358
- Switch 2 – 56,319
- PlayStation 5 – 43,100
- Xbox Series X|S – 14,591
- Switch 1 – 7,057
VGChartz Methodology: Hardware estimates are based on retail sampling and trends in individual countries, which are then extrapolated to represent the wider region. This typically allows us to produce figures that end up being within 10% of the actual totals.
This data is regularly compared against official shipment figures released by the console manufacturers and figures estimated by regional trackers with greater market coverage than ourselves. We then update our own estimates to bring them into line with those figures. This can result in frequent changes often within a short space of time, but we feel it’s important to prioritise accuracy over consistency.
Note that our estimates are based on sell-through data (units sold to consumers). In almost all cases the figures released by console manufacturers are based on shipment data (sell-in), where as soon as a device has left the factory and entered the supply chain for delivery it is considered a sale. This is why there is always a difference between the companies’ figures (sell-in) and VGChartz estimates (sell-through), even after we’ve made adjustments. The one exception to that is when a console has been discontinued and the remaining stock has finally sold out – at that point the figures will match.
A life-long and avid gamer, William D’Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can follow the author on Bluesky.
