FC Barcelona showcased its first two NFTs at the Moco Museum. Dedicated to the empowerment of Alexia Putras and, in a way, the immortal memory of Johan Cruyff. The “Masterpieces” series, celebrating iconic moments and figures in FC Barcelona’s history, will be on display starting today.
The exhibition debuts at Barcelona’s Moco Museum on Thursday, April 25, Johan Cruyff’s birthday. FC Barcelona executives, artists and museum representatives came together to unveil the collection, underscoring its importance in bringing together modern art and sport.
Artists Eric Sas and Alan Company discuss the creation process of NFTs as well as representatives from the world of Johan Cruyff and other collaborators. Their collaboration highlights the fusion of technology, sport and artistic expression, embodying FC Barcelona’s commitment to innovation.
Moko Museum: Center for Modern Art
The Moco Museum, known for its diverse collection of modern and digital art, welcomes FC Barcelona’s NFT into its space, a partnership that underscores their commitment to showcasing cultural milestones and embracing groundbreaking technology.
The “In a Way” masterpiece “Immortal” commemorates Johan Cruyff’s legendary goal against Atletico Madrid in 1973. The spirit of heritage, symbolizing FC Barcelona’s commitment to its tradition.
Empowerment pays tribute to Alexia Putellas’ performance in the Champions League semi-finals. Through this NFT, FC Barcelona advocates for gender equality and the empowerment of women in sports, demonstrating its commitment to inclusion and diversity.
Statement from FC Barcelona and Moco Museum
Elena Forte, Vice President of the Institutional Area of FC Barcelona, highlighted the importance of the exhibition in cultivating cultural moments and promoting the empowerment of women in sport. Lionel Logchies, founder of the Moko Museum, emphasizes collaborative efforts that merge contemporary art with sports culture, echoing the values of solidarity and self-empowerment.
Through its first NFT exhibition, Barcelona Football Club not only commemorates its legendary history, but also advocates inclusivity and innovation in the digital age. These digital works of art adorn the walls of the Moko Museum, becoming lasting symbols of creativity, inspiration and cultural significance.
