Amazon’s October Prime Day sale is in full swing, and today’s the day to start cashing in on some serious discounts. Prime Big Deal Days, as it’s officially called, is bringing two days’ worth of thousands of deals across practically every category you can think of. Some early deals have been live for a few days now, with plenty of savings on tablets, TVs, laptops, headphones, Lego sets and more, and our shopping experts are tracking all the very best ones here.
Amazon introduced Prime Day in 2015 as a perk for Prime members to score major discounts on electronics, home goods, kitchen appliances and other popular products. Since then, the retailer has expanded its sales calendar to include events such as the Big Spring Sale and Prime Big Deal Days in the fall. While there are plenty of deals for everyone, Prime members can unlock exclusive discounts and potentially save hundreds during these events, along with other benefits that come with a Prime membership.
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I’ve highlighted some of the very best early Prime Day deals below, but keep checking back, as we’ll continue to update this page with everything from top tech to home products to everyday essentials throughout the sales event.
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Best Prime Day tech deals
Nintendo/CNET
If you’ve been looking to add Pokemon Legends: Z – A to your Switch 2 library, this is your chance to grab it at an all-time low price. The physical game typically lists for $70, but you can get it for $40 with this special Prime Day offer.
Apple/CNET
TheApple Watch SE 3 is the most affordable model in Apple’s lineup, but still “delivers nearly everything you’d want from a wearable” according to our reviewer. Prices normally start at $249, but select colors are available now for less than $200.
Apple/CNET
You’ll never lose anything again with Apple’s Bluetooth item trackers, and this latest model is even better.
Anker/CNET
This foldable three-in-one wireless charger is small enough to fit in your palm, making it ideal for travel rather than living on a nightstand. It charges an iPhone at up to 25 watts over Qi2.2 (the magnetic, MagSafe-style standard), plus an Apple Watch and AirPods at the same time, and Anker’s AirCool design helps keep temperatures down during faster charging. You bring the wall adapter, and it folds flat when you’re done.
Amazon/CNET
This smart speaker can be used to play music, stream podcasts and listen to audiobooks, plus control smart home devices around the house with the help of Alexa.
Apple/CNET
Apple’s flagship wireless earbuds sport best-in-class active noise cancellation, heart rate sensors for working out and long battery life. It’s no surprise that our experts have named the AirPods Pro 3 the overall best wireless earbuds of 2026. Grab them at this low price and get a solid bang for your buck.
TCL/CNET
Our top TV pick earned a Lab Award for its beautiful, bright screen, and it’s never been this affordable. CNET expert reviewer Ty Pendlebury called it “one of the few TVs that’s demonstrably better than its predecessor,” adding that “picture quality is once again top-notch for an LED TV, and it’s also one of the brightest TVs ever produced.” TCL’s 65-inch QM8L 4K TV is also an Editors’ Choice winner, and it’s down to $1,079 — a new low price that saves you 57% off its list price.
More Prime Day tech deals
- Ring Indoor Cam (newest model): $25 (save $25). Protect your home with this indoor camera, now 50% off.
- Echo Show 11: $150 (save $100).This large-screen smart display lets you pull your family photos, watch shows on Netflix and more while taking advantage of the new AI-enhanced Alexa Plus smart assistant.
- Amazon Eero 7 dual-band mesh router: $144 (save $26). Struggling with slow internet? This router minimizes network disruptions with support for plans up to 2.5 Gbps.
- Samsung Galaxy Watch 7: $159 (save $91). Keep a close eye on your health with this watch, now 36% off in white.
- JBL Tune buds: $80 (save $20). This pair of noise-canceling buds features 4-Mic technology for clear calls.
- Canon MegaTank G3270 printer: $144 (save $105). This all-in-one, wireless color printer can print up to 6,000 black and 7,700 color pages with a single set of inks, thereby maximizing productivity.
- Motorola Moto G smartphone with Moto Tag 2: $234 (save $66). The phone comes with a spacious display, plus an AI-powered camera to help you take stunning photos.
- Ring wired doorbell 2K: $40 (save $40). This smart doorbell lets you see who is at the door from anywhere, and you can communicate with them via two-way talk.
- Blink Outdoor 4 and wired doorbell bundle: $28 (save $102). This security camera and doorbell bundle brings together two devices that are reliable and solid additions to your home security setup.
- Ring 2K battery-powered video doorbell: $40 (save $60). Add this video doorbell — with a rechargeable battery — to your home’s front door and capture essential info with ease.
- Ecobee Smart Thermostat Premium: $165 (save $35). Our favorite smart thermostat of 2026, this device can help you save on your energy bill and keep your home at a comfortable temperature.
- Razer Pro Click V2 wireless mouse: $90 (save $30). Upgrade your work setup with this ergonomic vertical mouse with multidevice connectivity and long battery life.
- Seagate 2TB portable hard disk: $120 (save $30). With storage prices shooting up, this is as good a time as any to score a discount on a new external hard drive.
- Arlo Essential Indoor 2K (3rd gen) camera: $20 (save $20). This is a new low price on an indoor cam that can help you keep eyes on kids, pets and more. For Prime members only.
Best Prime Day TV deals
Amazon/CNET
Give your shows, movies and games a boost with this advanced Amazon soundbar. It features a built-in subwoofer and the center channel is dedicated to dialogue so you don’t need subtitles just to understand what’s happening. Just note that this deal is exclusive to Prime members.
Amazon/CNET
Amazon has a ton of devices deeply discounted for this year’s October Prime Day event. This media streamer is an instant upgrade to your current TV. You’ll add the Fire TV platform for easy streaming and access to Alexa Plus, which makes it quick to find what you want to watch. You’ll also be able to stream in 4K with HDR10 Plus, as long as your TV supports it. Plus, you get the Alexa Voice Remote Pro as a part of the bundle deal, now 55% off.
Anker/CNET
One of the best portable projectors we’ve tested, the compact Nebula 3 allows you to enjoy shows and movies on a massive screen practically anywhere. It’s roughly the size of a 16-ounce can, so it’s easy to carry in your backpack. However, it still boasts a maximum screen size of up to 120 inches. The device offers 1080p resolution and 200 lumens of brightness, and its built-in battery gives up to 2.5 hours of playback on a single charge.
Roku/CNET
This TV has an OLED screen and CNET’s favorite interface built right in.
Samsung/CNET
This Samsung TV is glare-free with OLED HDR Plus, and it just hit its lowest price ever.
More Prime Day TV deals
- Anker Nebula Cosmos 4K SE portable projector: $900 (save $400). Enjoy your favorites shows and movies on a massive 200-inch screen with 4K visuals and real-time autofocus. For Prime members only.
- LG 48-inch C6 OLED TV: $1,099 (save $201). This TV has excellent picture quality and a 0.1ms response time with native 120Hz refresh rate for gaming.
- Amazon Fire TV soundbar: $80 (save $40). Upgrade your home entertainment setup with this Dolby Audio soundbar. For Prime members only.
- Amazon Ember 55-inch QLED Fire TV: $490 (save $100). With Dolby Vision IQ and HDR10 Plus Adaptive, this TV will automatically adjust for the room’s brightness. For Prime members only.
- Roku 50-inch Select QLED TV: $200 (save $100). Watch your favorite shows, get tons of free channels and get personalized picks right on your home screen.
- Samsung 75-inch LS03HE Frame TV: $1,598 (save $400). Match your TV to the aesthetics of your living room with thousands of artworks to display when not in use.
- Hisense 100-inch E7 QLED TV: $1,698 (save $1,302). Enjoy games and movies alike with a 144Hz refresh rate, mini LED backlighting and a built-in subwoofer for clear audio. For Prime members only.
- Roku Streaming Stick 4K: $45 (save $35). Upgrade your TV without buying a new one. Bring all your streaming services into one accessible platform.
- Hisense 75-inch U7 TV: $998 (save $1,002). Enjoy your favorite shows from anywhere in the room with the U7’s anti-reflection and glare-free display.
- Roku Streambar SE: $99 (save $51). A mini soundbar that integrates Roku’s entry-level 4K HDR streamer and packs a pretty good punch for its compact size.
Best Prime Day laptop and tablet deals
Samsung/CNET
With a sleek design, vibrant OLED display and solid all-around performance, this is our overall favorite Android tablet of 2026. The basic configuration has an 11-inch screen and 128GB of storage, and this Prime Day offer knocks 34% off the usual price for members.
Apple/CNET
This 2025 iPad is the latest model in Apple’s flagship lineup and our top pick for the best tablet overall in 2026. It has an 11-inch display, 12-megapixel front and rear cameras, Wi-Fi 6 and an updated A16 processor. It’s the most affordable Apple tablet on the market right now.
Apple/CNET
This new model has an upgraded M4 chip, which is 30% faster than the M3 Air. Plus, it now supports Wi-Fi 7 for blazing-fast web performance
Apple/CNET
Our overall favorite laptop, the M5 MacBook Air, is the latest model in Apple’s lightweight lineup. This basic model comes with 16GB of RAM, 512GB of storage and is now $200 off, with other more advanced configurations also on sale.
More Prime Day laptop and tablet deals
- Apple iPad Mini (A17 Pro): $499 (save $100). Read, write, stream and more with the iPad Mini and its Liquid Retina display.
- Amazon Kindle Paperwhite: $170 (save $80). Tackle your to-be-read pile or add more to it. The 7-inch Paperwhite lasts up to 12 weeks on a single charge.
- Amazon Fire HD 8 Kids Pro tablet: $90 (save $80). Get 47% off the popular kids’ tablet, ideal for kids ages 6 to 12. The deal also includes six months of Amazon Kids Plus. For Prime members only.
- Amazon Kindle Kids: $123 (save $57). You’ll get a six-month subscription to Amazon Kids Plus with your purchase, which offers unlimited access to thousands of age-appropriate books.
- LG 34-inch UltraWide monitor: $210 (save $60). This extremely wide monitor helps you multitask with ease and it’s only $10 above its record-low price.
- Samsung 34-inch Odyssey G5 UltraWide monitor: $250 (save $150). Immerse yourself in your favorite games with this curved ultra-wide monitor with a 165Hz refresh rate.
- Amazon Kindle Scribe Colorsoft: $520 (save $160). Read anywhere and take notes as you go with the included pen. You also get weeks of battery life and the ability to import notes.
- Amazon Fire HD 10 tablet: $73 (save $82). This inexpensive tablet is great for everyday use or to keep your kids entertained.
Best Prime Day headphone, earbud and speaker deals
Bose/CNET
According to CNET audio expert David Carnoy, the Bose SoundLink Plus is the overall best Bluetooth speaker on the market right now. It offers robust sound and a rugged, waterproof design, and this deal knocks it back down to an all-time low price.
Sony/CNET
If you want some seriously great headphones on a budget, you’ll want to check out this deal on the WH-1000XM5 headphones. They’re a generation old, but still boast truly top-notch sound and noise-canceling capabilities. They usually list for a pricey $400, but they’re a whopping 50% off right now, so you can grab any color for just $198.
Apple/CNET
With Apple’s H2 chip and ANC, these buds are great for everyday wear and come in multiple colors.
Google/CNET
This premium pair of wireless earbuds has excellent sound, smart AI features and a twist-to-adjust stabilizer that helps keep each earbud in place during workouts. They’re particularly good for Android users, according to CNET’s David Carnoy.
More Prime Day headphone, earbud and speaker deals
- Beats Powerbeats Pro 2 earbuds: $180 (save $70). These earbuds come with earhooks to help them stay on during intense workouts. Get up to 45 hours of battery, wireless charging and active noise cancellation.
- Skullcandy Crusher ANC 2 headphones: $120 (save $140). Expect solid sound for all your favorite tracks, thanks to the two full-range 40mm audio drivers, along with additional bass drivers.
- Bose SoundLink Max Bluetooth speaker: $279 (save $120). The speaker delivers rich, deep bass in a compact build. It offers up to 20 hours of battery life, which is plenty of power to keep the music going all night.
- Anker Soundcore Select 4 Go: $20 (save $15). This palm-sized Bluetooth speaker is rugged and waterproof, and delivers up to 20 hours of playback per charge.
- Nothing Headphone (a): $129 (save $70). These sleek headphones come with 5 HD mics for better call quality and a 5-minute charge can give you up to 8 hours of battery life.
- Beats Studio Pro headphones: $150 (save $150). These Beats are Android and Apple compatible, come with 40 hours of battery life, and can be used wireless or wired.
- Sony WH-1000XM6 headphones: $378 (save $82). Sony makes some of our favorite noise-cancelling headphones and the XM6 tops that list.
- Nothing Ear (a) earbuds: $55 (save $24). A pair of cool earbuds that deliver over 42 hours of battery and active noise cancellation.
- Anker Soundcore 2 Bluetooth speaker: $28 (save $17). This affordable Bluetooth speaker punches above its weight with clear audio and IPX7 water-resistance.
- JBL Grip Bluetooth speaker: $70 (save $30). Keep the party going with multi-speaker connection. It also comes in a variety of colors.
- JBL Clip 5 Bluetooth speaker: $60 (save $20). This tiny but mighty Bluetooth speaker has a handy carabiner to attach to your backpack or belt loop.
Best Prime Day kitchen and home deals
Keurig/CNET
This single-serve Keurig is one of the most convenient ways to get your morning cup of joe. It offers three different cup sizes, takes just minutes to brew and has a strong brew function for when you need a little extra kick. Just note that this deal is exclusive to Prime members.
Renpho/CNET
This nifty gadget can help relieve tension and relax your eyes, especially after screen-heavy days. With compression, heat and vibration, this eye mask is a good value for just $38. It’s also potentially FSA/HSA eligible.
Shark/CNET
This vac has a HEPA filter with a five-stage filtration system and sealed dust storage. It literally folds in half; you can vacuum your entire house, including under your furniture, without bending. It locks away fine dust, debris, allergens and odors after every clean, keeping dirt safely contained for up to 45 days.
Anker/CNET
Make your cleaning easy with 15,000 Pa of suction, powerful enough for pet hair, carpets and dust. The 3-liter dustbag can handle up to 75 days between cleanups. There’s also a built-in scraper that removes dirt, keeping the roller clean.
Chefman/CNET
This sleek coffee machine with a spacious reservoir features a built-in steam wand and two-shot baskets to give you espresso, cappuccinos, lattes and more. Grab it for 42% less. This deal is exclusively for Prime members.
Midea/CNET
This compact countertop oven is stainless steel, has a convenient French-door design and a 26.4-quart capacity. Whether you’re making snacks or doing meal prep, this device can handle it thanks to functions including air fry, pizza, broil, toast, bake, convection bake, reheat and dehydrate.
More Prime Day kitchen and home deals
- Dreame L40S Ultra CE robot vacuum and mop: $380 (save $150). Get powerful 13,000Pa suction and a cleaning dock that can last up to 100 days between emptying. For Prime members only.
- Chefman Multifunctional air fryer: $70 (save $70). This versatile countertop air fryer can replace multiple appliances. It can air fry, bake, dehydrate, rotisserie or roast. For Prime members only.
- Bissell Little Green Mini carpet cleaner: $80 (save $20). A handy self-cleaning tool that’ll help clean your upholstery and other furnishings. For Prime members only.
- Ninja Professional blender: $99 (save $11). This 1,000-watt professional blender can crush ice in seconds.
- Levoit air purifier: $42 (save $8). This purifier improves the air quality in your home by capturing hair, lint, pet dander and fine pollutants. For Prime members only.
- Keurig K-Mini Mate single-serve K-Cup pod coffee maker: $60 (save $30). Get a freshly brewed cup of coffee with this compact coffee maker.
- Black & Decker Drip coffee maker: $30 (save $5). Wake up to the smell of fresh coffee with this programmable 12-cup drip coffee maker, now 15% off. For Prime members only.
- Chefman rotating Belgian waffle maker: $34 (save $6). Easily remove your waffles with extra-thick non-stick waffle plates.
- Ninja Belgian Waffle Maker Pro: $70 (save $30). With five shade settings, you can get your waffles just how you like them, whether you want soft and fluffy or super crispy.
- Nutribullet blender combo: $90 (save $40). Take your favorite smoothies with you as this combo comes with a full-size blender and single serve cups.
- Ninja Blast portable blender: $50 (save $20). This BPA-free portable blender can make smoothies while you are on the go.
- Shark Pet cordless vacuum: $150 (save $150). This stick vacuum is perfect for quick cleanups and comes with four attachments, making it easier to clean every nook and corner.
- Ninja NeverDull Knife Set (10-piece): $200 (save $50). A set of 10 knives for just $200 is a solid deal. According to the brand, this rust-resistant knife set is guaranteed to stay sharp for more than 10 years.
- Martha Stewart Maiden Crown plates and bowls sets: $56 (save $14). This beautiful 12-piece set is perfect for gifting at $56. For Prime members only.
- Breville Barista Pro espresso machine: $630 (save $220). This acclaimed coffee machine includes a built-in grinder and precision controls to dial in the perfect espresso and milk-based beverages.
- Breville Barista Express espresso machine: $500 (save $200). The built-in coffee grinder means you don’t need to buy extras with this espresso machine.
- Roborock Saros 10R robot: $885 (save $715).Get 38% off this ultra-thin vacuum and mop with 22,000Pa suction and take a bulky chore off your list.
- Ninja Air Fryer XL: $100 (save $80). Looking for a healthier option to fry up your favorite dishes? This family-size air fryer is affordable, versatile and easy to cook with. For Prime members only.
- KitchenAid hand blender: $50 (save $20). A must-have in your kitchen with a removable blending arm.
- Ninja Creami ice-cream maker: $170 (save $50). The viral Creami can turn anything into ice cream. For Prime members only.
- Toshiba countertop microwave oven: $120 (save $29). This compact microwave oven includes smart sensor technology for adjusting cook time and power based on food humidity. For Prime members only.
- KitchenAid Artisan tilt-head stand mixer: $380 (save $120). KitchenAid’s stand mixers are known for being robust workhorses and for their wide variety of colors.
- Kamenstein revolving spice rack: $35 (save $25). Keep your spices organized and easy-to-reach. You also get five years worth of free refills. For Prime members only.
- Etekcity kitchen scale: $10 (save $4). Measure out precise portions to kick start your health journey. For Prime members only.
- Chefman Electric Kettle: $25 (save $10). Keep hot water ready for your perfect tea brew with this cord-free kettle. For Prime members only.
- Hamilton Beach toaster: $23 (save $7). Get perfectly toasted bread or bagel with seven presets. For Prime members only.
- Hamilton Beach electric coffee grinder: $28 (save $10). Brew your perfect morning coffee with this grinder’s manual or hands-free grinding presets. For Prime members only.
- Simple Modern insulated food jar: $17 (save $3). Your lunch will stay hot and ready to eat with this aesthetic insulated jar that can hold up to 12 oz. For Prime members only.
- Instant Pot Duo electric cooker: $70 (save $40). This 6-quart electric cooker can do it all from slow cooking stews to keeping your food warm. For Prime members only.
- Keurig K-Duo coffee maker: $130 (save $90). Make hot or cold coffee with coffee grounds or pods.
- Ninja Crispi Pro air fryer: $250 (save $50). This air fryer’s big enough to cook a family meal and the glass container can double as food storage.
- Rubbermaid Brilliance food storage containers: $24 (save $8). Keep your meal prep ready to go with this set of five BPA-free containers. For Prime members only.
- Brita XL water filter pitcher: $33 (save $17). The included BritaPlus filter can trap twice as many contaminants and make your water safe for drinking. For Prime members only.
Best Prime Day outdoor deals
Solo Stove/CNET
Solo Stove fire pits have a perforated base for a more efficient burn, which means you get the heat without the smoke. The Bonfire is one of our favorites of 2026, and Prime members can pick it up with a cover, lid and stand for 25% off with this exclusive Amazon bundle deal.
Garmin/CNET
If you want a smartwatch that’s designed for serious adventures, it doesn’t get much better than this rugged Garmin Epix Pro Sapphire. It’s got a built-in navigation tools, tons of different sport modes and boasts a staggering 16-day battery life. Plus, this deal is just $30 more than its all-time low price.
Anker/CNET
Power up to 9 devices at once with a 2,000-watt output. You get 10 ports and fast charging. The 200-watt solar panel is foldable and lets you go fully off-grid for camping adventures.
Anker/CNET
These color-changing string lights are designed to be permanent, so you don’t have to climb up on the roof several times a year. There are over 80 presets you can choose from to match your lighting mood or set your own.
More Prime Day outdoor deals
- Worx 20V cordless lawn edger with leaf blower kit: $109 (save $71). Give your lawn a clean cut with this grass trimmer and clear dry leaves in a flash with the leaf blower. For Prime members only.
- Tiki 25-inch patio smokeless outdoor fire pit: $261 (save $134). This wood-burning fire pit is perfect for fall and comes with a cover. For Prime members only.
- Jackery Solar Generator 1000 v2 bundle: $664 (save $215). This power station has a 1,070-watt-hour capacity, a variety of outlets and comes with a 200-watt solar panel. For Prime members only.
- Govee Permanent Outdoor Lights 2: $190 (save $140). Get your home holiday-ready with this 100-feet permanent lights that come with 100 presets. For Prime members only.
- Bluetti Elite 100 Mini portable power station: $400 (save $299). Prime members can grab this portable power station which is powerful enough to power essential appliances and portable enough to take on the road.
- Ninja Woodfire ProConnect outdoor grill: $380 (save $120). Perfecting barbecue has never been easier with this outdoor grill that can also air fry and dehydrate. For Prime members only.
Best Prime Day service deals
Amazon/CNET
Purchase or lease any new car at Amazon Autos by Oct. 7 and pick up your car from the dealer by Oct. 11, and within two weeks, you’ll receive an email with a $1,500 Amazon gift card. Note that this offer is not available on used cars.
Grubhub/CNET
Eat up for less. Prime members can use code DEALS20 to get $20 off an order of $30 or more with Grubhub Plus. You’ll need to take advantage of this offer by Oct. 6.
Previous Amazon Prime Day dates
Since Amazon launched its inaugural Prime Day sale way back in 2015, the company has (mostly) scheduled the event around the same time of year. In fact, aside from a couple of recent years when the COVID-19 pandemic shifted the dates, Amazon has historically kicked off the main sale event somewhere in the middle two weeks of July.
Here are all of the previous Amazon Prime Day dates:
- Prime Day 2015: July 15
- Prime Day 2016: July 12
- Prime Day 2017: July 11 to 12
- Prime Day 2018: July 16 to 17
- Prime Day 2019: July 15 to 16
- Prime Day 2020: Oct. 13 to 14
- Prime Day 2021: June 21 to 22
- Prime Day 2022: July 12 to 13
- Prime Early Access Sale 2022: Oct. 11 to 12
- Prime Day 2023: July 11 to 12
- Prime Big Deal Days 2023: Oct. 10 to 11
- Big Spring Sale 2024: March 20 to 25
- Prime Day 2024: July 16 to 17
- Prime Big Deal Days 2024: Oct. 8 to 9
- Big Spring Sale 2025: March 25 to 31
- Prime Day 2025: July 8 to 11
- Prime Big Deal Days 2025: Oct. 7 to 8
- Big Spring Sale 2026: March 25 to 31
- Prime Day 2026: June 23 to 26
- Prime Big Deal Days 2026: Oct. 6 and 7
As you can see, Prime Day was pretty much locked into an early- to mid-July schedule for its first five years before uncertainty around the pandemic in 2020 caused the company to push the sale back to the fall of that year. Then, in 2021, Amazon was quick to move it up in the calendar once again, kicking off the event in an uncharacteristic June slot.
For 2022, Amazon returned the event to its customary July spot, kicking off on July 12, though the October slot was used for the Prime Early Access Sale. This marked the first time the company had hosted two Prime Day-like sales in one year. Amazon followed that pattern in 2023 and 2024, with a proper July Prime Day followed by a second Prime Day of sorts in October with the company’s Prime Big Deal Days event. This year, it’s toward the beginning of the month.
