Zee Entertainment Appoints Tushar Vohra To Lead AI And Transformation

Zee Entertainment Appoints Tushar Vohra To Lead AI And Transformation – BW People

Zee Entertainment Appoints Tushar Vohra To Lead AI And Transformation

BW Online BureauNov 02, 2026
The company has also appointed Tony Thomas, Ashutosh Shukla and Vivek Pandey to key technology and transformation roles

Zee Entertainment Enterprises (ZEE) has appointed Tushar Vohra as chief AI and transformation officer to lead its artificial intelligence (AI) strategy and enterprise-wide transformation initiatives. The appointment is part of the company’s efforts to strengthen its technology capabilities and transition into a technology-led organisation.

Based in Mumbai, Vohra will report to Mukund Galgali, deputy CEO and chief financial officer. In his new role, he will oversee technology adoption and transformation initiatives aimed at improving business performance across the company’s platforms.

Strengthens Technology Leadership Team
As part of the transformation agenda, ZEE has also appointed Tony Thomas as head – AI and transformation, Ashutosh Shukla as head – operations transformation, and Vivek Pandey as transformation lead – advertisement operations and advertisement sales. All three will report to Vohra.Thomas brings over 18 years of experience in AI-led transformation, cloud infrastructure, DevOps and quality engineering. His expertise includes large-scale technology transformation, platform scalability and operational efficiencies.

Shukla has over 24 years of experience in technology leadership, business operations and digital transformation. His areas of expertise include AI, cybersecurity, cloud infrastructure and enterprise-wide transformation initiatives.Pandey brings experience across digital platforms, advertising technology, revenue strategy and business transformation. His work has focused on scalable monetisation platforms, advertising efficiencies and sales operations.

Focus On AI-Led Business Transformation
The newly appointed leaders will work with Vohra to accelerate AI adoption, strengthen enterprise-wide technology capabilities and advance the company’s transformation agenda.Commenting on the appointments, Mukund Galgali, deputy CEO and chief financial officer, Zee Entertainment Enterprises Limited, said the company aims to use technology as a catalyst for innovation and growth. He added that the appointments reflect its commitment to embedding future-facing capabilities across the business.

Vohra said artificial intelligence and technology-led innovation offer opportunities to transform business processes and create impact across the value chain. He added that he would work with teams to accelerate the transformation agenda, build scalable capabilities and support sustainable growth.Vohra brings over two decades of experience across technology and digital transformation. Before joining ZEE, he held leadership roles at several organisations, where he led product, engineering and operations across digital platforms and drove AI-led transformation initiatives.

The company said its technology investments are aimed at improving operational efficiencies, developing more personalised and immersive entertainment experiences, and strengthening its position in the attention economy.