Browsing: Licensed

That phrase carries the whole deal. FIBA’s release positions immersive live rights as a new class of media rights, sitting alongside broadcast and streaming rather than being carved out of either, and it credits L1VE, founded in 2022 with research and development in Germany, as the creator of the category. Read plainly, a governing body…

Licensed products are continuously entering the toy aisle — serving kids and kidults from a variety of fandoms — and retailers can stock the shelves with 24 new products now.

Hasbro and Nintendo have signed a multi-year licensing agreement to bring The Legend of Zelda to toy shelves, the companies announced on July 16. The toy and games company will begin producing action figures and other merchandise based on the Zelda franchise starting in 2027.