Browsing: INOX

Mumbai (Maharashtra) [India], August 4 (ANI): PVR INOX, India’s largest cinema exhibition company, on Tuesday unveiled PVR INOX SMART Cinemas, a new format designed to bring an affordable yet premium cinematic experience to audiences in India’s Tier III cities. Designed specifically for India’s Tier III cities, the initiative combines the signature PVR INOX cinema experience…

MUMBAI: The big screen is no longer reserved just for blockbusters, it is becoming a front-row seat to every kind of spectacle. PVR INOX is broadening its business beyond traditional movie screenings, with the multiplex chain looking to transform its theatres into year-round destinations for sports, live entertainment and other out-of-home experiences.

Mumbai: PVR INOX is looking beyond blockbuster releases as it broadens its business into a wider out-of-home entertainment platform, betting that live sports, concerts and comedy can bring more audiences into its cinemas throughout the year.