Griffin Gaming Partners and Entertainment 360 launch new company to support video game adaptations for film and TVOctober 20, 2026
Metaverse & Virtual Worlds “Players want to engage with brands, not just consume them” – Mattel on its new Game Studios arm, why it’s releasing on Roblox, and what it learnt from NetEaseBy JamesOctober 20, 20260 In August, Mattel announced it was forming Mattel Game Studios, a new global development organisation with a focus on making games based on its own IP.