Browsing: Amazon

Amazon’s cloud gaming platform could see an unexpected boost as console prices continue climbing across the industry.

TL;DR: Amazon Games GM Jeffrey Gattis argues rising console prices-pushed by a memory/RAM crisis and rumors of next-gen systems exceeding $1,000-could make Luna more attractive, especially to casual players who lack dedicated hardware; Luna’s integration into Prime Video has quintupled its user base, though cloud gaming faces connectivity and historical adoption challenges. Voice: Hassam NasirSpeed…

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Amazon’s head of gaming believes dedicated video game consoles will gradually become less essential as rising hardware prices and advances in cloud technology encourage more players to stream games instead.

Stream and play! Amazon just integrated Luna cloud gaming directly into Prime Video for US and UK subscribers on Fire TV.

Amazon announced on Thursday that it’s bringing games to Prime Video by integrating its Luna cloud gaming service into the streaming platform. Games such as “Hogwarts Legacy,” “EA Sports FC 26,” “Indiana Jones and the Great Circle,” “Clue,” and “Taboo” will be available starting today on Fire TVs in the U.S. and U.K.

Amazon’s head of gaming Jeff Gattis has told the BBC he believes the rising cost of tech means people will turn to streaming games online rather than buying new consoles.

Starting today, Prime members with a Fire TV in the US and UK can play Luna games inside the Prime Video app, alongside the shows, movies, and sports they already watch

Amazon is getting its Luna game streaming service in front of more eyeballs by adding it to the Prime Video app. Starting today, Prime subscribers in the US and UK with a Fire TV will start seeing games alongside movies, shows and live TV. A Games tab will appear at the top of the Prime…