Meghan Markle ‘Never Misses A Trick’ As Holiday As Ever Campaign Look Accused Of ‘Diana Cosplay’

<a href="https://theblast.com/tag/meghan-markle/" rel="nofollow noopener” target=”_blank”>Meghan Markle has turned the launch of her latest As Ever holiday collection into another royal fashion debate. The Duchess of Sussex modeled a sleek black turtleneck with fitted black pants while posing inside a kitchen for the lifestyle brand’s new campaign. However, critics quickly compared the image to a strikingly similar photograph of Princess Diana. The side-by-side pictures prompted accusations of “Diana cosplay,” with one commenter declaring that Meghan “never misses a trick.”

Meghan Markle Models A Monochromatic Holiday Look

As Ever unveiled the campaign image while announcing that the first chapter of its holiday collection was available to shop. In the photograph, Meghan leaned against a kitchen counter with her legs crossed, wearing a fitted black turtleneck and coordinating slim-cut pants. She pulled her hair back into a relaxed updo and smiled away from the camera.

“The Holiday Collection: Chapter One is now open,” the brand announced. “Discover our first arrivals of the season, with thoughtful gifts and new favorites for everyone on your list.”

Some fashion circles praised the understated ensemble, with Harper’s Bazaar calling it a “timeless all-black look.” However, the campaign soon drew attention for reasons unrelated to the products Meghan promoted.

Critics Accuse The Duchess Of ‘Diana Cosplay’

More Diana Cosplay from Psycho Meghan Markle pic.twitter.com/jNoQtyJJUH

— MeghansMole©️ (@MeghansMole) October 8, 2026

An X account critical of Meghan posted her campaign photo alongside a black-and-white image of Princess Diana wearing a similar look: a black turtleneck, fitted pants, and heels. Diana was also pictured with one leg bent as she posed for the camera, reinforcing the resemblance critics noted.

“More Diana cosplay,” the account claimed, while also using a considerably harsher personal insult against Meghan. The comparison quickly drew reactions from other critics who believed Meghan’s outfit and pose were too familiar to be dismissed as a coincidence.

“I thought her look was familiar,” one person remarked. Another complained, “She does not have her own personality. She is always copying others.”

• Meghan Markle was accused of undermining her privacy stance after a friend posted photographs of her new UK home.

• Harry and Meghan faced allegations that they used a “cynical strategy” following the paparazzi incident at their children’s school to reclaim royal security.

• King Charles was urged to strip the Sussexes and their children of their royal titles.

• Meghan’s allegation that Kate Middleton made her cry resurfaced, reigniting debate among royal watchers.

• PETA came under scrutiny over alleged political stunts involving Prince William and Kate Middleton.

• Prince William and Kate Middleton’s children reportedly go by different names at school.

Meghan Markle Told She ‘Never Misses A Trick’

The online criticism continued as users debated whether the resemblance was intentional.

“Just doesn’t stop, does she,” one commenter wrote, while another described Meghan’s presentation as “contrived.”

“She never misses a trick, does she,” a separate critic declared beneath the side-by-side photographs. Others were less convinced that an all-black outfit proved deliberate imitation. Black turtlenecks and fitted pants are fashion staples, while the similarities between two professionally staged photographs may simply reflect common styling choices. Still, the comparison gained traction because Meghan has repeatedly been accused of drawing inspiration from Diana’s wardrobe, jewelry, and public image.

Meghan Markle Has Faced Similar Claims Before

The Duchess of Sussex has frequently worn outfits that royal fashion watchers believe reference her late mother-in-law. InStyle recently highlighted several occasions on which Meghan appeared to recreate some of Diana’s most recognizable looks. Vogue has similarly documented the Duchess’s numerous fashion tributes to the late princess.

This isn’t the first time critics have used the phrase “Diana cosplay.” The Blast previously reported that Meghan faced similar accusations after social-media users circulated photographs comparing her poses and outfits with Diana’s. More recently, Meghan incorporated an unmistakable link to the princess into another As Ever promotion. She wore Diana’s Cartier Tank watch while displaying approximately $100,000 worth of jewelry to advertise the brand’s $148 chocolate Advent calendar.

As Ever Campaign Keeps Diana Comparisons Alive

There is no confirmation that Meghan or the As Ever campaign team deliberately modeled the new photograph after Diana’s portrait. However, the similar monochromatic clothing and bent-leg pose supplied fresh material to critics already convinced that the Duchess routinely borrows from the princess’ image. The debate also shifted attention away from the holiday collection itself, which includes preserves, honey, tea, chocolates, playing cards, and gift hampers.

Whether the resemblance was an intentional tribute, a styling coincidence, or a clever way to spark conversation, Meghan’s campaign ensured the As Ever holiday drop drew attention for far more than its festive products.

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