SDCC is right around the corner, and Funko is bringing con attendees all-new Spider-Man Pop! Yourself and Pop! Mystery experiences to the con floor!
Fans can embrace their inner superhero with the Pop! Yourself Spider-Man: Brand New Day SDCC Exclusive Bundle, an immersive, convention-only experience available exclusively at SDCC. Priced at $60, the SDCC-exclusive Pop! Yourself Spider-Man: Brand New Day Bundle includes:
- A custom Pop! Yourself Spider-Man: Brand New Day cosplay figure
- Select (2) Spider-Man-inspired accessory options, including: Spider Web, Spider-Man-themed Convention Lanyard, Spider-Man Cosplay Mask
- A Bitty Pop! Hulk collectible
- Exclusive SDCC convention-themed packaging and stickers
- A protective Pop! display protector
The fun doesn’t stop there either! Fans can experience Pop! Mystery for the first time at the Funko booth, but first, grab a buddy because you’ll need a partner. From there, join a virtual queue that will go live at 9 AM each morning of SDCC. Keep an eye on our socials or visit the Funko booth at SDCC for a link to register each morning! When your time slot appears, you’ll get a text to return to the POP! Mystery line at the Funko booth (#5341) to start your adventure.
The number of fans able to participate each day is limited, so keep an eye on Funko’s social media platforms for the daily link to get in on the fun!
Priced at $14.99 each, fans and con-goers will be able to purchase the all-new POP! Mystery product line from popular and original IPs including:
- One Piece
- WB Horror
- KPop Demon Hunters
- Flora
Each POP! collectible is hidden in blind-box packaging along with a corresponding POP! Card. Also available online at Funko.com. For more information on POP! Mystery, click HERE.
Designed as a one-of-a-kind opportunity for fans to cosplay as Spider-Man in Funko Pop! form, the bundle lets SDCC attendees create a personalized Pop! Yourself figure by selecting custom features such as hairstyle, skin tone, and glasses, then suiting up their figure in the Spider-Man: Brand New Day- inspired suit. Fans can take their collectible even further with exclusive Spider-Man-inspired accessories and special collaboration items available only through this SDCC experience.

Packaged in a premium, convention-exclusive Spider-Man: Brand New Day themed box featuring personalized nameplate branding, the bundle is designed to feel like an authentic Funko Pop! release, with fans cosplaying as the hero. From the customization process to the final boxed collectible, the experience brings personalization, fandom, and Super Hero storytelling together in a way only Funko can deliver at San Diego Comic-Con.

Available only at San Diego Comic-Con, the Pop! Yourself Spider-Man: Brand New Day SDCC Exclusive Bundle celebrates the creativity and individuality of fans while bringing them into the Marvel Universe in a uniquely personal way. Whether they’re longtime Spider-Man enthusiasts, dedicated Funko collectors, or first-time convention attendees, fans can walk away with a collectible that makes them the Super Hero of their own epic adventure with a keepsake that can only be found at SDCC.

