Welcome to the Doll Haus!
JAKKS Pacific slashes into the horror collectibles space with Doll Haus of Dread, a line of fashion dolls that gives a stylish makeover to some of horror’s most recognizable villains.
Debuting at New York Comic Con (NYCC) in The Pop Insider’s booth (No. 1935), the collection launches exclusively at Walmart and walmart.com this fall. The initial series features four horror icons: Ghost Face from Scream, Billy the Puppet from Saw, Jason from the Jason Universe franchise, and Pinhead from Hellraiser.
Horror fans have a deep connection to these characters, and that’s where we started with Doll Haus of Dread. We wanted to capture what makes each icon unmistakable, then bring a fresh point of view through fashion, styling, and the details fans love to discover. There’s something incredibly fun about bringing characters from your favorite nightmares onto your shelf. This collection celebrates that passion and gives longtime horror fans and doll collectors a new reason to connect.
Dominick Lisi, senior vice president of marketing, JAKKS Pacific
Each 11-inch doll ($39.97) features nine points of articulation, franchise-inspired fashions, bold makeup and styling, and signature accessories designed for display and posing.
Each 11-inch doll ($39.97) has nine points of articulation and is dressed to kill with themed clothing and accessories. |
Doll Haus Of Dread Friday the 13th Jason Collector Doll features a slasher- and summer-camp-inspired aesthetic and is accessorized with Jason’s signature hockey mask and wears a yellow shirt and forest green cropped jacket embellished with inspired badges, including a machete and an axe. This doll is battle-ready with muddy brown boots and a machete purse.
Doll Haus Of Dread Hellraiser Collector Doll wears a Cenobite-inspired gown, a red-accented corset bodice, and spike heels to lead you to such sights to show you. Accessories include a golden puzzle-box handbag and a pin headpiece.
Doll Haus of Dread Saw Collector Doll is dressed in a pinstripe tuxedo suit with a spiral motif on the jacket lining, cuff links, and jacket closure. She’s ready to ride into a series of terrifying games, accessorized with a tricycle bag and blade heels.
The collection honors Ghost Face with two dolls: Doll Haus of Dread Scream Ghostface Collector Fashion Doll features the character’s classic hooded silhouette and frozen-in-fear white masks, while the Limited Edition Bling doll, available exclusively at walmart.com, wears a bling-encrusted mask. Both dolls have a striking platinum-blonde bob, wear tattered, hooded gowns, and carry a red Ghost Face purse.
Each Doll Haus of Dread doll is ready for display and will be available at Walmart and walmart.com this fall.
Doll Haus of Dread is the first chapter in JAKKS Pacific’s broader Doll Haus platform, which will expand into additional fandom-driven properties, exclusive entertainment collections, and collaborations.
Collectors can learn more at dollhaushq.com and on Instagram and TikTok.
Jakks Pacific will give away Doll Haus of Dread Collector Dolls every day of NYCC from Oct. 8-11. Stop by The Pop Insider booth at 6:45 p.m. Thurs-Sat, and 4:45 Sunday, follow @thepopinsider on Instagram or TikTok, and enter a raffle to win a doll!
DOLL HAUS OF DREAD

Horror icons hit the runway as fashion dolls, including Billy the Puppet from Saw, Pinhead from Hellraiser, Ghost Face from the motion picture Scream, and Jason from the Jason Universe franchise.
Product Facts
- MSRP:
- $39.97 each
- Manufacturer:
- JAKKS PACIFIC
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