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Dolphin Entertainment Subsidiaries Powered High-Profile Campaigns at San Diego Comic-Con 2026
- DLPN
The Agency Collective Executed Publicity, Experiential Marketing and Digital Campaigns for Major Film Releases, Television Franchises and Leading Fan-First Consumer Brands
MIAMI, FL /ACCESS Newswire/ July 28, 2026 /Dolphin Entertainment, Inc. (NASDAQ:DLPN) today highlighted the massive presence and impact of its leading entertainment marketing and PR subsidiaries – including 42West and Shore Fire Media – at San Diego Comic-Con (SDCC) 2026. Championing a wide-ranging slate of client activations, panel presentations, and major breaking news announcements, Dolphin’s collective, once again, proved instrumental in shaping the cultural conversation at the world’s most influential pop culture gathering.
“Comic-Con remains the premier testing ground for what will dominate entertainment in the year ahead,” said Bill O’Dowd, CEO of Dolphin Entertainment. “By combining high-profile theatrical launches in Hall H with immersive, physical activations on the ground, our agencies have delivered an unmatched footprint for our partners. This week was a masterclass in how we connect premium brands directly with the most loyal fanbases in the world.”
Highlights of Dolphin Entertainment clients at San Diego Comic-Con follow:
Cinematic Reveals and Star-Studded Panels
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Guillermo del Toro’s “Pan’s Labyrinth” in 3D & HDR (Cineverse & 42West): Celebrating the 20th anniversary of the three-time Oscar®-winning masterpiece, the legendary filmmaker appeared at a packed Hall H panel on Friday, July 24. Alongside cast members Doug Jones and Ivana Baquero, and Oscar®-winning cinematographer Guillermo Navarro, del Toro detailed the tireless work in bringing a new 3D and HDR version of the film to theaters on October 9.
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“Ramayana” (Prime Focus Studios & 42West): During a Thursday afternoon panel, Prime Focus Studios showcased the first trailer for its upcoming global theatrical release, “Ramayana,” slated for this Fall. Founded by Namit Malhotra (CEO of DNEG, the pioneering visual effects company with eight Academy Awards), the studio’s presentation featured Malhotra alongside director Nitesh Tiwari, lead cast members Ranbir Kapoor and Yash, and legendary composers Hans Zimmer and A.R. Rahman. The debut marks a major milestone in Prime Focus Studios’ strategy to leverage world-class talent and industry-leading VFX capabilities to deliver high-value, globally appealing cinematic IP.
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“Coyote vs. Acme” (Ketchup Entertainment & 42West): Anchored by a powerful pre-release campaign for the highly anticipated live-action/animation film ahead of its August 28 theatrical debut, star Lana Condor headlined the 2026 Collider Ladies Night Panel on Saturday, July 25, captivating audiences with a first-look footage reveal. The agency maximized campaign momentum later that evening by orchestrating a fan screening at AMC Mission Valley 20, featuring a live, surprise-filled introduction by Condor and director Dave Green.
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“Drifter” (Sung Kang & 42West): Multi-hyphenate creator Sung Kang (the “Fast & Furious” franchise) shared never-before-seen content ahead of the release of “Drifter,” an upcoming feature he wrote, directed, and stars. Inspired by his personal experiences, the underdog story merges high-octane car culture with themes of identity and resilience. It will have its world premiere at the Toronto International Film Festival.
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“Crystal Lake” (Horror, Inc. & 42West): On the heels of its bone-chilling teaser reveal, Horror, Inc. brought the first trailer of “Crystal Lake” directly to Comic-Con’s horror community ahead of its highly anticipated fall premiere.
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“Air Bud Returns” (Cineverse & 42West): Nearly three decades after the original franchise began, writer, director, and creator Robert Vince – accompanied by Buddy the dog – introduced “Air Bud Returns” during a Sunday panel. Fans celebrated the first-look trailer and sneak peek of this entirely new multigenerational chapter, slated for theaters on January 22, 2027.
