Chloe Fineman parodying Sydney Sweeney’s Novig commercial, Sweeney in the actual commercial – Chloe Fineman/Instagram, Novig/YouTube
Fineman shared the parody on Instagram after leaving Saturday Night Live, where she had been for seven seasons, and received positive feedback from commenters who found it hilarious.
The comedian previously discussed the creation of her prosthetic breasts, which she calls her “Sydney Sweeneys,” on The View in 2025, revealing that wearing them and a bald cap in her dressing room led to an awkward encounter with an SNL intern.
And Fineman used that chest plate to recreate Sweeney’s controversial ad for Novig, the one in which the Euphoria star goes nude to promote the sports prediction market.
@chloefineman Took home my “Practice Sweeney’s” @Saturday Night Live hope that’s ok
😂
“Many people think this ad is about sports, but it’s actually about t**s,” Fineman, in character as Sweeney, says as she holds tennis balls, footballs, and basketballs to her chest — or has them ricochet off.
“Every day of my freakin’ life, I’m playing sports with these t**ties,” she says at another point.
At the end of the video, Fineman tells viewers, “I don’t know. I got the boobs, and I thought it would be funny. I know you’re probably uncomfortable. But I think they’re fun and cool!”
Instagram commenters thrilled to Fineman’s parody. “This might be the best thing you’ve ever done,” one person said.
Another user wrote, “I had to look up what inspired this post and yeah, you nailed it. That ad is soooo cringey.”
Sydney Sweeney Novig Ad Met With Backlash on Social Media
Fineman previously discussed her Sweeneys on The View in October 2025. “I’m a flat-chested gal, so to play Sydney Sweeney, we had to make a chest plate, which is what drag queens wear,” she explained. “So I call them my Sydney Sweeneys, and they’re giant … bazooms? Knockers? Can we say that? My Golden Globes.”
She went on: “I got a kick out of flashing everybody at work. … Yeah, it’s not an HR problem because they’re fake.”
Fineman also said she was wearing the chest plate and a bald cap in her dressing room when an SNL intern came knocking… and that intern never came back.