
Prabhudas Lilladher is bullish on Zee <a href="https://comicvibe.com/neutral-zee-<a href="https://comicvibe.com/zee-entertainment-q1-results-net-profit-falls-49-yoy-to/” title=”Zee Entertainment Q1 Results: Net profit falls 49% YoY to”>entertainment-target-of-rs-100-motilal-oswal/” title=”Neutral Zee Entertainment; target of Rs 100: Motilal Oswal”>Entertainment Enterprises has recommended buy rating on the stock with a target price of Rs 116 in its research report dated August 11, 2026.
Broker Research
August 11, 2026 / 11:27 IST
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Prabhudas Lilladher’s research report on Zee Entertainment Enterprises
Z IN reported weak operational performance with EBITDA margin of 4.1% (PLe 2.2%) primarily due to an adverse advertising environment, higher programming cost on account of acquisition of FIFA rights and elevated A&P spends arising from launch of new sports channels. Nonetheless, we expect margin recovery from 2HFY27E, supported by improving viewership share (peaked at 20% in week 24 during the quarter) and increased traction in digital business (revenue up 57.6% YoY). Accordingly, we expect EBITDA margins to improve to 8.9%/13.7% in FY27E/FY28E, respectively.
Led by improving viewership share, rising profitability in digital business and expected recovery in ad-environment we upgrade Z IN to BUY (earlier ACCUMULATE) with a TP of INR116 (13xFY28E EPS; no change in target multiple). We have not incorporated the dilution impact arising from preferential allotment of INR31,435mn to promoters (shareholder approval has been received) given the SEBI ruling.
For all recommendations report, click here
Disclaimer:Â The views and investment tips expressed by investment experts/broking houses/rating agencies on moneycontrol.com are their own, and not that of the website or its management. Moneycontrol.com advises users to check with certified experts before taking any investment decisions.
Broker Research
first published: Aug 11, 2026 11:27 am
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Subhash Helgaokar
