Moose Toys enters the toy slime market with the launch of the GUI GUI. Gui Gui combines the beauty industry with child safety slime (Gui Gui) to create an age-appropriate beauty experience with a variety of textures, colors and odors.
Younger viewers get a unique unboxing experience in every GUI GUI semi-mix reveal. With the GUI GUI, consumers can unpack the packaging to reveal the scented slime, mix in boosters to add texture, discover collectible figurines, and add glitter to their creations.
GUI GUI series will have four textures: gloss, transparent, butter and cloud. All textures come in a variety of colors and scents such as coconut waves, jasmine and sweet citrus.
Moose toys enter the slime market with GUI GUI. |Source: Moose Toys
The range comes in a variety of scents, colors and textures. |Source: Moose Toys
The GUI GUI series will be launched in late April. |Source: Moose Toys
The single package retails for $9.99, and while consumers can choose from its slime texture, all colors, smells, charms, and collectibles will remain surprising before unboxing. The series comes with 13 collectable varieties, as well as a limited edition release, with only 1,000 available.
Gui Gui will debut at Walmart in late April, with a grand retailer promotion and line expansion expected this fall.
“Moose expansion into new categories is always destructive, and consumers notice that we are bringing innovation and new feelings. Beauty and slime are thriving categories with incredible social media viruses. Using GUI GUI , We combine these two forces to create a must-have for this year. This intersection with the moose twist provides kids with a fun, engaging and age-appropriate experience.”
Moose Toys will showcase Gui Gui and its other new product lines at booth 2265 from March 1-4. Attendees can also visit the toy books at Booth 3327 to get the 2025 edition of the 2025 large toy books and provide the last. This giant size issue has a GUI GUI on its jacket and contains exclusive content.
