The Swedish label presents Tokyo after dark, a mysterious key and a very well-connected pigeon
A pigeon carrying a key lands on a black-gloved hand. Somewhere in Tokyo, a door is about to open. Our Legacy’s arrival in Daikanyama comes with a little more suspense than your average store announcement.
The Stockholm label teased its new address with a 46-second anime short, posted ahead of the store’s November 8 opening. The film moves through a moonlit city of densely packed buildings and illuminated windows, passing a train and a sign for Daikanyama before delivering its invitation. Animator Ryoma and Tokyo creative studio Kinhage are tagged on the release; Ryoma also shared the project on his own account.
There’s something satisfying about seeing a fashion campaign let the city take up this much space. The skyline gets its screen time. So does the railway. The store’s address arrives at the end, after a small nocturnal mystery has given you a reason to care where that door leads. Watch it once for the opening announcement, then again for the backgrounds.
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The real address is on the second floor of a former apartment building in Sarugakucho. Opened on November 8, Our Legacy Tokyo is the brand’s first standalone directly operated store in Japan, adding a more personal setting to its existing presence here.
Creative director Cristopher Nying and architectural studio Profan have kept the building’s 1969 brutalist character, working with its warren of rooms rather than making everything behave like a showroom.
Founded in Stockholm in 2005 as a small T-shirt line, Our Legacy has had two decades to develop some interesting collecting habits. Here, those interests get room of their own: Scandinaostumes altered with studs, patches and pins
Nying draws connections between Nordic folk objects and Japanese craftsmanship, while the punk additions suggest that reverence only goes so far before someone reaches for the hardware.
There are stranger housemates, too. Swedish artist Tobias Bradford’s kinetic workThird Personendlessly plays video games beside the fitting room. Elsewhere, silk curtains by textile designer Akane Moriyama have been dyed with earth and coffee and treated with beeswax. The clothes share the space with objects that reward a closer look, including a dedicated Work Shop section where surplus fabrics are remade into new pieces. Allow yourself some time to get distracted.
Our Legacy Tokyo is at 2F, 11-21 Sarugakucho, Shibuya, and opens daily from 11am to 7pm.
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