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-3.31%
Key Points
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Attendance exceeded expectations: Live Nation drew more than 60 million fans in Q3, up nearly 20%, and expects full-year attendance to approach 180 million, citing stronger ticket sell-through, fewer cancellations, and stronger stadium volume.
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International markets and stadiums fueled growth: International attendance rose 29%, with Latin America, Europe, and Asia each growing at least 15%; stadium shows drove more than half of global fan growth.
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Ticketmaster outlook improved, while venue costs are rising: Live Nation raised Ticketmaster’s full-year adjusted operating income growth outlook to high single digits, while noting expanding venue operations are increasing pre-opening costs.
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Live Nation Entertainment (NYSE:LYV) reported concert attendance of more than 60 million in the third quarter of 2026, up nearly 20%, as stadium shows and international markets helped drive growth, President and CFO Joe Berchtold said on the company’s earnings call.
Berchtold said the company expects concert attendance to approach 180 million for the full year, reflecting stronger-than-expected ticket sales and fewer cancellations. Live Nation also raised its full-year outlook for Ticketmaster to high-single-digit growth in adjusted operating income, or AOI, while reiterating its expectation for double-digit Concerts AOI growth.
Stadiums and International Markets Drive Attendance
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Berchtold said third-quarter international attendance rose 29%, with Latin America, Europe and Asia each growing by at least 15%. Stadium shows accounted for more than half of global fan growth, with increases in both North America and international markets.
In North America, some stadium attendance shifted later in the year as Live Nation managed scheduling around the World Cup, Berchtold said. He added that September was the company’s largest amphitheater month overall.
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The Concerts performance also benefited Ticketing, with Berchtold saying concerts accounted for 95% of Ticketing’s growth in the quarter.
Asked why Live Nation raised its attendance expectations, Berchtold pointed to a higher sell-through rate and a lower cancellation rate than last year. The company had initially planned for both measures to be roughly in line with the prior year. Stadium volume also ended up stronger than expected, he said.