Amazon Prime Video on track to generate tens of billions in revenue, Andy Jassy confirms | Mint
Amazon Prime Video on track to generate tens of billions in revenue, Andy Jassy confirms
Amazon CEO Andy Jassy says Prime Video is now profitable and on track to generate tens of billions of dollars in revenue. Amazon MGM Studios has earned over $1.2 billion at the global box office in 2026, led by hits such as ‘Project Hail Mary’.
Amazon CEO Andy Jassy on Thursday said Prime Video is on track to generate tens of billions of dollars in annual revenue, marking a major milestone for the company’s entertainment business. Speaking during Amazon’s quarterly earnings call, Jassy said the streamingserviceis now a profitable business on its own.
The growth comes four years after Amazon acquired MGM Studios for $8.5 billion in 2022. Amazon has extended its footprint in the entertainment industry through strong theatrical releases, popular streaming shows and live sports. The company has also announced that Amazon MGM Studios has more than $1.2 billion in global box office revenue this year.
‘Project Hail Mary’ drives Amazon MGM Studios’ box office success
The success of films likeProject Hail MaryandVerityhas been a major factor inAmazonMGM Studios’ success. According to box office tracking website The Numbers, Project Hail Mary, starring Ryan Gosling, earned an estimated $684 million worldwide since its theatrical release in March 2026. The science-fiction movie is a sequel to Andy Weir’s novel.
However, not every release has performed well. The studio also faced a setback withMelania, which struggled at the box office.
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Prime Video builds viewership through popular shows
Jassy also mentioned some of the successful TV shows on Prime, such asThe Boys, Fallout, Reacher, The Summer I Turned Pretty, Off CampusandCarrie.
Amazonreported that the new season of Reacherwas watched by 66 million people worldwide within the first 28 days. The company also confirmed that the fifth season is in production and that the series has already been renewed for a sixth season.
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Live sports contribute to Prime Video’s growth
Another keym broadcasts some of the biggest sports events, such as NASCAR, the Masters and UEFA Champions League Football
However, Thursday Night Football has been among its strongest performers. According to Nielsen figures shared by Amazon, the first six games of the 2026 season averaged 17.7 million viewers, representing a 16% increase over the previous season.
Amazonreported that its second season of NBA coverage on Prime Video attracted more than two million viewers
Amazon is diversifying from its e-commerce roots to include a variety of entertainment companies, with audience numbers on the rise in movies, television and live sports. Jassy’s recent statements also suggest that Prime Video is proving to be a major revenue stream for the company.
About the Author
Pragya is a Technology reporter with over four years of experience in digital media and content writing. She holds a Master’s degree in Journalism and has covered a wide range of stories spanning space, smartphones, gadgets, artificial intelligence, emerging technologies and the ways technology is transforming everyday life. She focuses on breaking down complex technology and science developments into clear, engaging, and reader-friendly stories, with a keen interest in emerging trends and their real-world impact. Before joining her current newsroom, Pragya worked with News9Live, where she covered the technology beat extensively, reporting on smartphones, consumer technology, AI, space and science, while also contributing to video and visual content. Her experience includes breaking news, explainers, SEO-driven stories, product coverage, interviews, unboxing videos and live event reporting. She has also covered major technology and AI events, giving her experience in both newsroom and on-ground reporting. Beyond journalism, Pragya is an avid gamer and a passionate reader of fiction. She enjoys exploring immersive worlds through games and books, with a particular interest in stories that offer new perspectives, ideas, and experiences.
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