NEXON and IO Division were both present during this year’s Anime Expo, and they’ve done quite a bit to invigorate their fans with fresh news regarding the future of both their long-running and ongoing free-to-play tactics title ‘Blue Archive’ and their up-and-coming anime-style game ‘Project RX’—the former of which saw its North American debut.Developers at NEXON Games’ IO Division held a successful panel session on Friday, July 3, reflecting on Blue Archive’s journey and offered a glimpse into its future.
(NEXON)
The panel featured key figures including Executive Project Director Kim Yongha, Project Director Cha Minseo (Project RX), Deputy Project Director Lee Junho (Blue Archive), Scenario Director Oh Hyunseok (Blue Archive), and Music Director Mitsukiyo (Blue Archive). The session provided development insights, a retrospective on major stories, a Q&A session answering questions from the players and culminated in the introduction of a new project. The full livestream can be found below:
Looking ahead, the team unveiled the 7th promotional video, signaling the start of the game’s next chapter. This new story will explore themes of “urban legends and lore.” In a surprise reveal, Project Director Cha Minseo took the stage to introduce a new title, Project RX. While serving as a teaser, the developer also hinted that the interactive “rock-paper-scissors” game at the expo booth is related to the new project
(NEXON)
Additionally, the IO Division held an exhibition booth offering an immersive experience that united the fan-favorite world of Blue Archive with the highly anticipated North American debut of Project RX. Across both zones, attendees participated in a Stamp Rally, completing interactive mini-games and character encounters to earn rewards.The Blue Archive zone brought the vibrant world of Kivotos to Anime Expo, offering continuous entertainment through massive character displays, photo zones, and merchandise. Proving the enthusiastic fanbase of the game, the official store saw several exclusive items sell out entirely on the first day of the event.
The live stage also hosted engaging photo sessions with cosplayers portraying beloved students, alongside interactive mini games where visitors could compete for bonus prizes. Furthermore, daily DJ performances featuring remixes of the iconic soundtrack drew massive crowds throughout the event
Marking the game’s official North American debut, the Project RX booth replicated an iconic in-game location, offering an engaging first glimpse into the title’s unique character interactions. The IO Division booth hosted an interactive screen zone where players interacted with the game’s characters using voice commands to elicit challenges or reactions
Blue Archive is a free-to-play title available across PChave many details unveiled quite yet and presumably will launch when it’s good and ready. We also interviewed the producers of Blue Archive quite a ways back—check out that over here!
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