Hansa Entertainment enters regional OTT production

Hansa Entertainment has unveiled a slate of long-form and short-form series in partnership with OTT platforms across the Tamil, Telugu and Malayalam markets. The production house announced the slate on Vijayadasami, October 20, 2026.

The company, which began operations in April 2026, said the move marks the first step in its strategy to produce stories across formats.

Sruti Swamy – Director of Hansa Entertainment, said,“We believe the future of entertainment lies in combining a strong creative vision with a deep understanding of audiences and the evolving possibilities of technology.

“Our long-term vision is to build a sustainable content business rooted in original IPs, diverse genres and strong creative partnerships. By developing stories that cut across linguistic and cultural boundaries, we are confident of making a strong difference in this space,” Swamy added. 

Siddharth Swamy – Director at Hansa Entertainment, “Within just a few months of incorporation, we have established a strong presence in large-scale, long-format production, building on the goodwill and industry relationships cultivated by Hansa Vision.

“We have rapidly expanded our team and strengthened our capabilities to meet the evolving demands of our platform partners. Our immediate priority is to execute multiple productions simultaneously while maintaining high standards of quality, consistency and timely delivery,” Swamy added.

Sujatha Narayanan – CEO – Hansa Entertainment,said,“We have launched our IP (Intellectual Property) slate with four distinct stories as part of our first slate. One of them is a Malayalam film, and three are Tamil features & all of these IPs have a scope to go multi-regional as well.

“These film projects are designed to blend compelling rooted narratives with universal commercial appeal. We have reached out to our first choice of actors & stars and the response has been encouraging & we will proceed further with these productions,” Narayanan added. 

Sujatha Narayanan – CEO – Hansa Entertainment,said, “We at Hansa believe in our talented writers & directors who saw our pro-active approach to story-telling as a perfect foil for their differentiating stories.”   

Beyond mainstream entertainment content, Hansa Entertainment is reshaping the commercial narrative for Brands. The production house is actively producing stand-out television commercials (TVCs), AI-driven commercials, innovative brand films, and engaging in vertical dramas designed specifically for the modern mobile-first brand storytelling.

Srinivasan Swamy – Chairman of R K SWAMY HANSA Group, said,“I am happy with the enthusiasm and energy of the team at Hansa Entertainment. This will endear them well with the platform partners, scriptwriters, major technicians and actors involved in production. Given this, I am sure they will emerge as a powerhouse in the entertainment industry in just a few years’time.” 

Pre-production for 2 out of the 4 films is set to begin from December 2026.