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BenQ Unveils New Visual Innovations for Work and Entertainment at IFA 2026
BERLIN, Sept. 4, 2026 /PRNewswire/ — BenQ, the world’s leading provider of technology products and solutions, joins IFA Berlin with its latest innovations across lighting, projection, monitors and desktop accessories. Bringing together intelligent technologies and human-centered design, the new solutions are created for the way people work, create and enjoy entertainment today.
In 2025, sales of monitors in the German consumer market rose by 6.7% to almost 3.4 million units.[1] This reflects continued demand for visual technology across work, gaming and entertainment. BenQ is responding by expanding its portfolio across workplace lighting, home entertainment, purpose-driven monitors and aesthetic desktop accessories, reinforcing its focus on user-centered innovation.
“For BenQ, IFA is more than just a product showcase. It is an important platform for demonstrating our innovation and long-term commitment to the European market. When it comes to visual technology in particular, the personal experience counts: picture quality, lighting effects, immersion and ease of use. BenQ is dedicated to bringing these ideal user experiences to life and connecting directly with our partners, media, creators, and consumers,” says Jay Wu, President of BenQ Europe.
Lighting Reimagined – in Harmony with Users’ Day-to-day Lives
Designed around the diverse needs of today’s workspaces, BenQ’s ScreenBar® lighting portfolio – iScreenBar™ and ScreenBar® Max –continues to evolve with precise illumination, adaptive brightness control and space-saving technology, whilst taking into account a variety of professionals.
The new ScreenBar® Max sets a new standard for desk lighting in dual-monitor workspaces, providing broader and more balanced illumination across larger desk setups. Meanwhile, the iScreenBar™ is the world’s first lighting solution designed exclusively for iMac users, integrating seamlessly into Apple’s distinctive desktop environment. Both products have been developed to enhance visual comfort, productivity and efficiency across different work environments.
Transforming Spaces, Expanding Possibilities Through Projection
BenQ showcases new solutions in the home entertainment sector. The W4200, TK715i and AK900ST demonstrate how projection can transform spaces and expand the possibilities of home entertainment. AI-powered image and contrast optimization, multi-stage de-speckle technology and flexible installation options enable immersive, comfortable viewing experiences tailored to different spatial requirements.
