Browsing: Nielsens

Philadelphia Eagles fans have never needed much evidence to prove their passion. The last thing we need are numbers to validate our fandom. Naturally, Nielsen has some anyway.

Nielsen, a global market research and data analytics company, recently launched its inaugural “Nielsen Scarborough NFL Fandom Index.” The model attempts to identify the NFL’s strongest fanbases, with Buffalo topping the list above Kansas City and Green Bay who wrapped up the top three.

Indianapolis Colts fans may not have cracked the top half of a new overall NFL fandom ranking, but they rose to the surface when it came to engaging with their team online.

Buffalo, Kansas City and Green Bay are the top three most passionate NFL markets. Nashville, home of the Tennessee Titans, is ranked 15th.

Most folks looking ahead to the 2026 NFL season have the Miami Dolphins on the bottom looking up.