Peer Global Inc. has raised $10.5 million in the new funding round, increasing its total investment to $65.5 million.
The funding, led by Tommy Mai’s family office, will be used to expand Peer’s development team, enhance its AI capabilities, and refine its Metaverse platform.
The company launched a 3D personal planet that allows users to create and customize digital space for social interaction. The program aims to provide users with a more interactive virtual environment rather than traditional static content.
Source: Co-editionWhat is a companion?
PEER is a technology platform that integrates AI to create interactive digital environments.
Unlike traditional social media, which mainly relies on passive content consumption, PEER emphasizes real-time user engagement. Founder Tony Tran describes the platform as a “social interface with full potential for AI”, aiming to provide an alternative to existing social networks.
Peer’s Metaverse Engine provides developers with tools to build digital environments generated by AI. The AI framework can automate all aspects of content creation, reducing the complexity of development and making it easier for a wider range of users to access it.
The platform is also designed to support interoperability to ensure virtual space interconnection in peer systems.
Source: Co-editionWhat’s next for your peers?
Peer outlines several monetization strategies, including:
- Virtual Property Sales – Users can purchase and personalize digital spaces.
- Paid experience – Some experiences and features may require payment.
- Subscription layer – Users can access other features through a tiered plan.
- AI-driven advertising – Digital advertising customized for individual users.
Peer is preparing for an early access release that will provide users, developers, and businesses with the opportunity to test their AI-powered virtual spaces.
