Jack AlbrightMilwaukee Journal Sentinel
Oct. 27, 2026Updated Oct. 28, 2026, 3:53 a.m. CT
How dedicated are Milwaukee Brewers fans?
For the second day in a row, the number of people who paid to watch their favorite team play on a television screen was higher than 17 MLB teams’ average attendance for regular-season home games this year.
The Brewers are expecting 31,000 people to walk into American Family Field for the Game 4 World Series watch party, the same number of fans who went for Game 3. Both events sold out in under 15 minutes, causing secondary market prices to soar and leaving some fans disappointed.
The cheapest available ticket on StubHub as of 6:10 p.m. CST was $309 after fees for a seat in Section 439, which is left of the scoreboard-turned-television-screen. For seats directly facing the screen, tickets cost more than $400 after fees.
Those willing to pay those high prices could witness history.
The Brewers have a 3-0 series lead over Tampa Bay after obliterating the Rays, 10-1, in Game 3 behind a record-setting, eight-run fifth inning. A win in Game 4 would be the franchise’s first title, and the sport’s first World Series sweep since 2012.
No team in MLB history has lost the World Series after going up, 3-0. None of the 25 teams to take a 3-0 since 1903 lead even needed a Game 6 to get it done; 21 won Game 4, and the other four in Game 5.
People who dipped into their wallets also get to watch the many beloved home game traditions that happened during the Game 3 watch party.
Like, the sausage race in the middle of the sixth inning (kudos, Chorizo). And the singing of “Roll out the Barrel” during the seventh inning stretch. The stadium announcer also introduced Brewers during their at-bats, and played their walk-up songs. Concession lines were long. Merch lines, too. There were even tarps off.
One home game staple after another, happening for the second day in a row. Possibly a third, too. If Milwaukee doesn’t sweep, the Brewers will have another watch party at American Family Field for Game 5.
Jack Albright covers West Allis, Greenfield, Greendale, Hales Corners and West Milwaukee. He can be reached at JAlbright@usatodayco.com.
Our editors independently choose our recommendations. Some content is produced with paid support from a third party, however our editorial decisions remain independent. If you buy through our links, the USA TODAY Network may earn a commission. Prices and availability may change.
