Allu Arjun is expanding his horizons beyond acting with a new office named ICONZA. The actor, who has already ventured into the entertainment business, marks another new chapter in his professional journey with the new venture.
Entertainment desk
October 01, 2026 / 18:09 IST
Allu Arjun mentioned that the new office marks a new beginning. He also remembered his grandfather on this special day.
Allu Arjun is now looking beyond acting. The Icon Star has already built a strong name in Telugu cinema. He has also shown interest in the entertainment business. Now he has started another new chapter with a new office called ICONZA.
Allu Arjun shared this news on social media. Taking to Instagram on Thursday, October 1, the Pushpa actor posted a family picture from the new office along with the caption that read, “ICONZA. A new office. A new beginning. On the birth anniversary of my grandfather, Allu Ramalingaiah garu. The start of a new chapter.”
The announcement was made on the birth anniversary of his grandfather, Allu Ramalingaiah. The special occasion made the announcement even more meaningful for the actor.
Allu Arjun mentioned that the new office marks a new beginning. He also remembered his grandfather on this special day. However, he has not shared many details about the exact work that will happen under the ICONZA name.
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A post shared by Allu Arjun (@alluarjunonline)
This has created curiosity among fans. Many are now wondering what Allu Arjun is planning next. ICONZA could become connected to entertainment or branding. It could also be related to production or other business activities. At present, there is no official clarity about the complete plans.
Allu Arjun is no longer known only as an actor. His popularity has helped him enter different areas of the entertainment business. His association with Allu Cinemas is one example of his activities outside movies.
The new ICONZA office has now added another interesting chapter to his journey. The actor seems to be building a bigger space for his professional activities.
Allu Arjun also comes from a family with a long connection to the Telugu film industry. His grandfather Allu Ramalingaiah was a popular actor. His father, Allu Aravind, is a well-known producer and the founder of Geetha Arts.
Allu Arjun has continued this family connection in his own way. He has reached a major position as an actor. Now his new ventures are also attracting attention.
Entertainment desk Entertainment Desk at Moneycontrol reports on the celebrities, movies that shape India’s entertainment industry. With a sharp focus on cinema, OTT, web series, and latest trends, the entertainment desk delivers verified news, and analytical stories that place entertainment within a wider economic and cultural context. Our coverage goes beyond celebrity to examine how storytelling, audiences and business decisions influence one of the country’s most influential creative industries.
first published: Oct 1, 2026 06:09 pm
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