XTracks, an organization that hosts events centered around digital entertainment, will host the Licensing Summit in Los Angeles.
The event, titled “The Future of Licensing Executive Summit,” will bring together media professionals to discuss topics related to artificial intelligence and sports marketing.
Speakers include TrendHunter’s futurist Mark Onufer, who will speak on artificial intelligence, and Business Insider’s chief marketing officer Robin Zucker, who will talk about artificial intelligence tools for trend tracking, storytelling, product development and social listening. Licensing attorney David Schnider will also lead a presentation on the legal risks associated with artificial intelligence-generated content.
Brandr Group sports agent Daniel Siegel will discuss “name, image and likeness,” and smaller influencers and trendsetters will delve into retail services and sports related to social media and gaming platforms.
The summit will be held on September 12.
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