The popular NFT series chunky Penguin has announced a partnership with NASCAR to “bring Pengu to NASCAR fans around the world.”
The announcement comes in recent weeks with a series of new partnerships and collaborations with famous brands and Web3 dear people including people like Pez, Random House and my neighbor Alice.
Details of the nature of the thirsty penguin and NASCAR partnership have not been announced.
Key Insights
- Pudgy Penguins collaborates with NASCAR to “bring Pengu to NASCAR fans around the world”
- This is after a recent partnership with PEZ, Random House, My Engine Alice and more
- More details about the chunky Penguin and NASCAR partnership have not been revealed yet
- Announcement video shows Penger clash logo on the ad board of the Racing Tour
- Tight Penguin doubled its brand expansion in 2025, including investing in the Lil Pudgys brand
Source: chunky penguinWhat is a chunky penguin?
Pudgy Penguins is a collection of 8888 NFT penguins on Ethereum, minted in July 2021.
Created by four college students, Cole Villemain (@Colethereum), Clayton Patterson, Mickyj and Jonah, the series was launched so big that many people saw great potential in the project — but after mint, it started to drop.
Luca Netz acquired the chunky penguin in April 2022 with the goal of “spreading positivity and joy to as many people as possible”, starting to lay the foundation for the chunky penguin role and becoming a globally recognized brand.
Since its acquisition in 2022, Pudgy Penguins has partnered with a large number of major brands. These include Walmart, Target and Walgreens’ popular toy series, Touchmagix for arcade machines, Random House for the upcoming children’s books, and more.
As of this writing, the chunky penguin has a floor price of 9.26 ETH, which is about $25,000. Lil Pudgys is a 22,222-piece companion series on Ethereum, and the current floor price is 1.14 ETH, which is about $3,100.
Source: chunky penguinWhat are our expectations for this NASCAR partnership?
As of this writing, no details on the exact nature of the thirsty penguin and NASCAR partnership have been disclosed.
NASCAR is no stranger to high-profile partnerships. Its team, driving force, race and broadcast are full of sponsorship, partnerships and collaborations with a large number of brands, from world-leading names to more niche companies.
In an animated video announcing the partnership, the Pengu Clash logo can be seen on the Racing Tour’s ad board – which could indicate sponsorship opportunities and visual promotions could be part of the deal.
More details are expected to be revealed in due course.
