Hello! I’m Jerome, and I’m honored to be your new Answerman correspondent.
I started my animation career 20 years ago comic entertainmentone of the OG animation labels operated in the West. I’ve released thousands of hours of animation and even co-produced a few. I know the anime industry well and I look forward to providing you with deep insights and concise answers to some of your questions. Let’s get started…
In the news:
If pirated sites pop up as quickly as they shut down, why should licensing companies bother?
Exactly why? As several good posters in the comments section of the relevant ANN article have pointed out, these pirate sites have a nasty habit of reappearing under slightly different domains. Pirates are always one step ahead of rights holders and law enforcement.
I can’t get too enthusiastic about debating the pros and cons of piracy. Digital piracy has completely disrupted the traditional animation copyright management and licensing industry. This has been the past 15 years. The world’s leading anime SVOD platform started out as a piracy website. As far as anime is concerned, they are now part of a virtual monopoly hookup Related to library ownership. In my opinion, the Buccaneers win, and they continue to thrive because they regularly give their fans what they want, when and where they want, and how they want it.
so! Why does the “industry” continue to crack down on digital piracy? One reason may be that the “industry” now offers its own video on demand The solution is usually better than what the pirates are offering. Best of all, they give fans what they claim to want; instant access and simultaneous streaming of wazoo, and all the damn anime, all the damn time.
In a world where anime fandom has become synonymous with appreciating quantity over quality, “What’s next?” is a more important question than “Why is it good?” Not surprisingly, legal streamers now want to disrupt vandals, especially those without licenses. but! Is it effective?
According to FastCompany, “By 2023, there will be 141 billion visits to online piracy sites, with an estimated 386 million visits per day. According to MUSO, this number has increased by 12% since 2019. MUSO is An anti-piracy analyst based in the UK.
The report cited a variety of reasons analysts believe are increasing piracy in key markets, “including crackdowns on password sharing, the introduction of more advertising, and generally limiting the number of devices that can watch programs simultaneously, while also increasing prices.”
I’ve been in the anime distribution world long enough to know what happens when a large anime piracy site is shut down, and how it affects legitimate anime streaming services. Legal SVOD alternatives are seeing positive growth in new subscriber numbers. Generally speaking, anime services have higher subscriber retention rates, thanks in part to the large number of new series released each season. Additionally, this very useful report states that anime piracy accounts for more than a quarter of all online film and TV content piracy, with peak usage of anime piracy sites occurring in regions and regions with limited access to legal alternatives. Countries like India, for example, so it shouldn’t be surprising to see something like this crunchy Huge progress has been made in this market over the past two years.
Perhaps the answer is that as long as there are a large number of attractive new subscriber prospects using pirated services, legitimate streamers and distributors will continue to target these sites for removal, as this will generate new subscriber revenue. Perhaps the cost-benefit ratio of these exercises can lead to meaningful ARPU (“average return per user”).
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