On January 18, Trump launched his official meme coin $TRUMP, followed two days later by his wife Melania’s meme coin $MELANIA. These releases have had a significant impact on the cryptocurrency market. NFTevening, in partnership with Storible, conducted a survey of more than 1,000 Americans to explore purchasing trends, profitability, and public opinion surrounding the TRUMP and MELANIA memecoins, providing valuable insights into their impact on the cryptocurrency space.
methodology
We conducted a survey of 1,092 Americans using Prolific, a popular online research platform.
The survey included two attention check questions to ensure participants responded thoughtfully. Any invalid responses were excluded from the final results. Because the survey is based on self-reported data, factors such as telescoping and exaggeration may have affected responses.
Please note that the results of this survey do not represent our views, and all information and explanations in this report should not be regarded as investment advice.
The survey was conducted on January 20, 2025.
Americans’ interest in Trump and Melania Memecoin
The Trump meme coin quickly gained traction, with 14% of Americans investing in it. This surge in interest marks a major milestone and highlights the growing appeal of meme coins backed by politicians. It’s worth noting that three times as many people bought $TRUMP than MELANIA. This may indicate that Americans have become more cautious in their investment choices and are more inclined to invest in Trump who has received greater attention and media coverage.
and, 42% of those who purchased TRUMP or MELANIA were first-time cryptocurrency buyers. This may indicate that, driven by political support and novelty, these coins are becoming the entry point for many newcomers to the cryptocurrency world.
Profitability of Trump and Melania buyers
In terms of profitability, both meme coins have delivered impressive results for their holders. Currently, 81% of $TRUMP buyers are profitable, indicating strong demand and positive market response since launch. MELANIA’s performance further proves this, with 86% of investors reporting profits. The numbers suggest that both currencies are generating solid returns for their holders, fueling overall enthusiasm for crypto-assets backed by politicians.
What Americans think of the Trump meme coin
Despite the economic success of Trumpcoin and MelaniaCoin, there remains considerable skepticism about their broader impact. More than half of Americans (55%) believe Trump and his wife are using their influence to manipulate cryptocurrency markets. The sentiment reflects concerns about the role politicians play in shaping market dynamics and whether their actions are in the interests of the broader cryptocurrency community.
also, Nearly 75% of Americans believe that the launch of the Trump meme coin will be detrimental to the crypto market. These people are concerned about the long-term impact of politically driven tokens on the integrity and stability of the industry. Of this group, 98% did not buy $TRUMP, This signals a clear divide between those participating in the trend and those wary of its potential risks.
in conclusion
The Trump and Melania meme coins have made waves in the cryptocurrency space, attracting a large number of first-time buyers and generating strong profitability for investors. However, the public sentiment surrounding these tokens reflects concerns about the involvement of politicians and the wider impact on the market. As the meme coin trend continues to grow, will these tokens contribute to the mainstream adoption of cryptocurrencies, or will they fade away into the growing number of dead projects that come and go in the volatile crypto space? That remains to be seen.