Neopets, a nostalgic digital pet brand that has recently undergone a series of revamps and new product launches, brought recognizable characters, giveaways and media figures to its San Diego Comic-Con (SDCC) booth last weekend.
Attendees had the opportunity to collect Phat Mojo SDCC exclusive plush toys of two fan-favorite Neopets – Aisha and Shoyru – from the booth. Each also contains a unique in-game code.
Neopets gets help from Netflix series star Danny Bowman love on spectrum and Neopets fans themselves, for a meet and greet at the booth. The brand also introduced Neopets mascot Elsa costume character to attract attendees.
Other activities include the sale of Neopets merchandise and physical versions of the online “Wheel of Excitement” game.
Neopets, which celebrates its 25th anniversary this year, recently launched a trading card game and announced a master toy deal with PhatMojo. To learn more about the company, visit the Neopets website.