Combining immersive gameplay and intense combat experiences with powerful web3 elements like asset ownership and peer-to-peer trading, multiplayer battle arena game Moonray is creating a playbook for widespread adoption of blockchain gaming. The creators of Moonray seek to engage players with exciting gameplay and then introduce cutting-edge blockchain features to deliver an enhanced gaming experience not possible in traditional games.
Gameplay and cryptographic features are not “mutually exclusive”
Many blockchain games have struggled to gain traction due to high-barrier user experiences such as downloading web3 wallets, safekeeping of digital assets, or lag times that hinder gameplay. Popular games like Axie Infinity and The Sandbox have experienced significant user churn due to slow loading times and high transaction fees due to their underlying blockchain architecture. Additionally, an excessive focus on blockchain aspects such as DeFi and liquidity mining limits the game’s appeal to the core user base.
Moonray Studios chief business officer (CBO) and co-founder Hans Andersson said that in order to attract more than 300 million gamers to participate in web3 games, creators must provide them with what they want most: attractive gameplay. “To gain widespread adoption, you need to compete for those users with a product they want,” he said. However, exciting gameplay and cryptographic features “are not mutually exclusive.” It enhances the gaming experience by enabling features that cannot be built without blockchain technology, and raises the bar for how all game publishers serve their customers.
Blockchain elements can greatly enhance the gaming experience.“Online gaming is about to undergo a huge technological upgrade, and we are at the forefront,” Anderson was excited. “We are building certain features that are only possible by integrating blockchain into games… It is not far-fetched to think that these types of features and business models built around them will become standardized across online games.”
Transform traditional gamers in a “gentle, gentle” way
Moonray chose to gain a large user base by launching on Epic Games and expanding to PlayStation 5 through its most important feature – gameplay. . “Gameplay is the most important factor in a game’s success, so naturally it’s what we want to get right and showcase first.” Anderson explains.
“A core part of our approach is to work closely with the major distribution platforms within their existing constraints so that once they integrate blockchain, we are well aligned.” As Moonray’s legacy launch continues, the team has been is developing its blockchain infrastructure. “We will launch the first blockchain functionality soon,” he said.
Last month, Moonray announced an integration with Base, Coinbase’s Ethereum layer 2 scaling network, introducing key blockchain features to the game, such as a fully tradable NFT collection of playable character skins, giving players real ownership in the Moonray universe. of ownership. “Ownership and peer-to-peer trading of digital assets, and infrastructure for competitive gaming are two things we will be demonstrating soon.”
By following a pragmatic approach that observes the needs and pain points of all stakeholders, Moonray is carving a path for successful blockchain gaming adoption, focusing on gameplay without losing sight of the powerful advantages web3 gaming offers. “The blockchain gaming space is waiting for breakthrough games that can serve as examples of how to do things “right.” We’d love to think we’re one of those games, but we still have a lot of work to do.
