Hasbro announced in a recent earnings report that Scopely’s hugely popular video game Monopoly Go has brought in more than $3 billion in revenue since its release last April. That’s over 15 million times, folks. A ridiculous amount of money.
This continues a trend of crazy milestones for the mobile game, which previously hit the one billion mark just seven months after launch. What’s interesting about this number is that it not only shows that Monopoly Go has maintained its momentum since launch, but that the revenue it generates is actually increasing over time. One can only wonder if this trend will continue, or if Monopoly Go will disappear soon.
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Commenting on the milestone in Hasbro’s second-quarter financial report, Hasbro CEO Chris Cocks said: “Since its launch, the game has generated more than $3 billion in revenue, making Hasbro the most popular game in the past year, according to Aldora. The largest video game licensor.
Hasbro Chief Financial Officer Gina Goetter later commented on the huge financial gains from the success of Monopoly Go, noting that the continued popularity of Baldur’s Gate 3 also had an impact. “Second quarter revenue increased by 20% year-on-year, largely due to the digital licensing strength led by “Monopoly Go!” and the continued contribution (to a lesser extent) of “Baldur’s Gate 3”. Last quarter, We discussed potentially pre-ordering content above the minimum guarantee earlier than we originally did. Due to the strong momentum of the game, we generated approximately $35 million in revenue during the quarter above the minimum guarantee of $5 million.
Will Monopoly Go continue this money-making trend? Or will a new game with similar levels of profitability win hearts and wallets in the coming months? If you think MonoPoly Go’s time in the spotlight is running out, or if it still has enough life left in it, let us know below.
If you’d like to slow down Hasbro’s road to riches a little, we’ve got a page here about free dice links for Monopoly Go that should help you out!
