To celebrate the 20th anniversary mean girlsMGA Entertainment and Paramount have launched a line of Bratz fashion dolls inspired by specific styles and characters from the film. The collection will launch on October 3rd, Mean Girls Day, with additional products launching throughout October.
The Bratz x Mean Girls collection includes the Cady Bratz doll, the Regina Bratz doll, and the Gretchen and Karen two-pack Bratz dolls. Each doll comes with two early ’00s outfits from the movie, a brush, a doll stand, and accessories such as a Kalteen stick, purse, lipstick, and more. Boxing is also designed to look like Burning Books.
The Cady Bratz Doll ($60) will be available October 3 at 11 a.m. ET — wearing Damian’s oversized pink polo shirt, baggy jeans, and wedge sneakers, collectors will be inspired by the character Recognize this the first time you follow the Wednesday rule. It also comes with a black and pink mini dress for the Halloween party scene.
The Regina Bratz doll ($60) launches October 17.
Since Bratz has always been at the forefront of pop culture, we’re excited to partner with Mean Girls to celebrate the film’s 20th anniversary. This collaboration will go down in pop culture history – bringing these beloved characters to life feels timeless and timely, and we certainly wanted to make fetch happen in the world of Bratz.
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Fans can also collect leftover plastic with a Gretchen and Karen two-pack of Bratz dolls ($100). The dolls are sold in sets that include the character’s school and Halloween costumes. The two-pack will be available on October 31st.
“Mean Girls has earned a place in pop culture over the past 20 years, and partnering with Bratz to celebrate the film’s anniversary feels like a natural fit,” said Lourdes Arocho, senior vice president of Consumer Products and Experiences at Paramount. ) express. “We are delighted to announce this exciting partnership between two iconic brands that celebrates the power of individuality, style and friendship.”
The dolls will be available on Amazon and bratz.com upon scheduled release.