Mattel is expanding its popular American Girl doll brand with the launch of its Truly Me line of reversible clothing accessory sets. The American Girl Truly Me Style Flip is available now and offers six 2-in-1 fashion experiences.
Glam Sparkly concert apparel comes in a bold new version. |Source: Mattel
A glamorous glittery ocean set is the perfect beach look. |Source: Mattel
Attend the rodeo in a gorgeous pink cowgirl outfit. |Source: Mattel
Consumers can play with and display the doll, and its clothing provides a two-in-one experience. The Style Flips collection offers three clothing sets and three accessory sets that can be flipped to reveal a whole new look.
The Style Flips line, compatible with all American Girl dolls, debuts in three outfits: Glam Sparkly Concert Outfit, Glam Pink Cowgirl Outfit and Glam Shimmering Ocean Outfit ($36 each). The collection also includes a backpack and accessory set ($32), each of which comes with a double bag and accessories to complete the look.
Each apparel and accessory set offers endless possibilities for fashion and entertainment. To learn more about American Girl Truly Me Style Flips, visit americangirl.com.
