Following a significant investment in BFG, Insights Family sees new opportunities, a growing client list and an expanded executive team.
The Insights Family is based in Manchester and specializes in children, young people, parents and families market intelligence. The company has introduced anime giant Crunchyroll and plans to expand its presence in various markets. It also works with Roald Dahl Story Co., the copyright manager for Roald Dahl’s vast body of work.
Our decision to establish teams in London and New York stems from our commitment to better serving the US and UK markets, seizing emerging opportunities and strengthening relationships with existing clients.
Two new executive team members will help lead the new expansion of The Insights Family: Joe Timson, named executive vice president of revenue, and Greg Dagger, vice president of customer success. Everyone brings industry experience as The Insights Family strengthens its presence in London and New York.
I’m delighted to be joining the Insights family at a crucial time in our growth journey and the opportunity to build the team in London, keeping us close to our core licensing and media communities.
Timson brings experience in technology, sales, customer success and other areas, including work with GWI, Zappi, MediaProbe, Kantar and Loops. Dagger also brings impressive experience, having worked in market research at YouGov for 12 years.
Insights Family will be attending this year’s European Brand Licensing Show in London from September 24th to 26th. Those interested in meeting the team can go to booth D218 or make an appointment on the company’s official website.
