Preventive care app GOQii, known for combining personal coaching with fitness tracking, has been downloaded more than 5 million times globally and has launched a “Universal Health Token” ($UHT).
Users can earn $UHT rewards by completing health-related challenges and consultations, which can then be redeemed for items, NFTs, and discounts on health products and services.
Gamification and rewards are key components of the GOQii platform, and the platform’s existing reward mechanisms will be expanded with the addition of $UHT.
Source: GOQiiWhat is GOQii?
GOQii is a digital healthcare platform launched in 2014 that combines real-time personal coaching with health monitoring tools to help users proactively manage their health.
The app’s ecosystem includes features such as health check-ups, a health locker for medical records, and a rewards program that encourages healthy behaviors through point accumulation.
In addition, GOQii is backed by high-profile backers from across industries, including Modality (part of the NHS network), Animoca Brands, Galaxy Digital, Tezos Foundation and Polygon, among others.
Luke Coutinho, an internationally renowned nutritionist and co-founder of GOQii, also serves as the platform’s head coach and chief nutritionist.
Over the years, GOQii has continued to expand its global reach and forged partnerships with multiple organizations in the healthcare and technology sectors.
Source: Universal Health TokenWhat is a universal health token?
Universal Health Token ($UHT) is a digital token developed by the Force for Good Foundation to reward individuals for engaging in health-related activities, such as reaching fitness goals or completing health challenges.
According to data from the World Health Organization (WHO), chronic diseases are the leading cause of death globally and impose a heavy economic burden on the economy. $UHT aims to address this problem by encouraging sustainable health behaviors, potentially reducing the prevalence of chronic disease. The global wellness industry is expected to grow from $4.7 trillion in 2021 to $12.9 trillion in 2031, and GOQii is well-positioned to capitalize on this growth.
“Integrating $UHT Rewards into the GOQii app is an exciting opportunity to revolutionize the future of fitness and empower millions of people around the world to improve their health habits,” said Vishal Gondal, CEO of GOQii. The shared values between our companies create a natural synergy that allows us to move beyond mere gamification and work towards transformative, lasting change – one step at a time. Through UHT Rewards Loyalty Points, we can make the pursuit of health an accessible, rewarding and fulfilling journey for all.
$UHT was integrated into GOQii following a testing phase which reported consistent user engagement with 40-45K unique active wallets (UAW) per day.
“The introduction of UHT as a GOQii reward aims to build a healthier and more balanced global community,” added Agastya Samat, Director of the Force for Good Foundation.
