Award-winning social media cartoonist Sock Puppet Master (SPM) has reached its first licensing agreement with Youtooz. The collectibles manufacturer will produce collectible characters for the rapidly growing brand, with the first releases set to launch on September 24 at 3pm ET.
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SPM started in 2020 as a popular passion project and continues to grow on social media platforms such as TikTok and Instagram. With 60 million likes on TikTok, SPM combines page-turning animation with authentic audio clips from outrageous 911 calls, viral videos, reality shows, and more.
The first collectible launched in this collaboration is the “Grafitti Turtle” plush toy. This 9-inch green turtle plush toy holds a can of spray paint and is covered in blue splotches. Youtooz plush toys retail for $29.99, and orders will begin shipping on February 1, 2025.
“We’re excited to partner with Youtooz on our first line of licensed collectibles,” said the creators of Sock Puppet Master. “Fans have been asking how they can get merchandise featuring SPM animal characters, so we’re looking forward to launching our first plush, as well as our very popular turtles and other upcoming plushs.”
“We’ve been impressed with how quickly the audience for this unique brand of Sock Puppet Master has grown and continues to grow. These videos are hysterical. We’re excited to see the fan response to our collectible line,” said Matt Kersting, Director of Talent at Youtooz.
After the release of “Doodle Turtle”, Youtooz will launch new characters every 3-4 months. All SPM collectibles are available at youtooz.com, the new SPM merchandise store (sockpuppetmaster.shop), and in specialty stores.