Amazon is gearing up for another big sale this October (likely around the 8th or 9th) and giving shoppers a second chance to score incredible deals before the holiday season begins. golden discount dayThe fall equivalent of the popular Prime Day will feature exclusive discounts for Prime members in various categories.
To take advantage of the discounts offered during Prime Big Deal Days in October, it is essential to have an Amazon Prime membership. Without it, you won’t get the exclusive offers that make this shopping event so attractive. If you’re not already a member, you have several options: You can sign up for a 30-day free trial, which gives you access to all the benefits of Prime for the duration of the event, or you can opt for a monthly or annual subscription.
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Investing in a Prime membership may pay off, as the savings you make during Prime Day 2024 will often exceed the cost of the subscription itself. Whether you choose a free trial or a paid membership, you’ll find that the available discounts easily offset the membership fee, making it a worthwhile investment for savvy shoppers looking to maximize their savings.
What is Prime Day?
Prime Big Deal Days is Amazon’s fall shopping event Designed to kick off the holiday shopping season (hello Black Friday, Cyber Monday!). The two-day event reflects the success of Summer Prime Day (July) and offers Prime members thousands of the best deals across popular categories. From tech to home essentials, fashion to beauty products, the sale promises deep discounts on a huge range of items.
The event is a precursor to Black Friday and Cyber Monday, giving savvy shoppers a head start on their holiday gift lists. With discounts expected on top brands like Apple, Samsung, Microsoft and Amazon-owned devices, Prime Big Deal Days is quickly becoming a go-to shopping event for deal hunters and early holiday shoppers.
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When and where?
Although Amazon has not announced the exact date of Prime Big Deal Days in 2024, The company has confirmed it will take place in October. Based on previous years, industry experts speculate that the event may be held in mid-October, possibly around the 8th or 9th. The offering will take place in 19 countries, including the United States, Canada, the United Kingdom and several European countries.
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Prime members should mark their calendars and keep an eye out for official announcements. The 48-hour sale typically starts at midnight local time, with new deals popping up throughout the event. Keep in mind that there are more than 200 million Prime members worldwide, and inventory shortages can quickly occur during flash sales. Make sure you get the best Prime Day deals as soon as possible.
what to expect
Prime Big Deal Days is expected to launch various products at heavily discounted prices. While specific deals are being kept under wraps until the event gets closer, shoppers can expect significant price cuts on Amazon devices like Echo speakers, Ring security cameras, Fire TV sticks and Kindle e-readers. These exclusive products often see their lowest prices all year during Amazon shopping events.
In addition to Amazon’s own products, the sale may also include great deals on popular electronics, home appliances, fashion and beauty products. Last year’s event saw impressive discounts on brands like Apple, Samsung and Microsoft, as well as on everyday essentials and luxury goods.
Amazon’s strategic positioning Prime Day and Prime Big Deal Day As a cornerstone event, its importance to the company now exceeds Black Friday. These Amazon-exclusive shopping events have become a powerful tool for driving sales, attracting new Prime members, and showcasing the company’s products. According to the group, Prime Day 2023 global sales reached a staggering $12.9 billion, setting a new record for the event.
By focusing on its own exclusive campaigns, Amazon has greater control over the timing, duration, and promotional strategies employed. This approach allows the e-commerce giant to customize these shopping festivals based on its specific goals. Unlike Black Friday, a global phenomenon and fierce competition from other retailers, Prime Day (and Prime Big Deal Day) allows Amazon to create a more focused and unique shopping experience for its Prime members. Of course, it ultimately enhances customer loyalty and drives the company’s long-term value.
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How to prepare for Prime Day
To make the most of Prime Big Deal Days in October 2024, preparation is crucial. First and most important, Make sure you have an active Prime membership. If you’re not already a member, consider signing up for a free trial before the event to get exclusive access to the best deals from the Prime Big Deal Sale.
Before a sale, create a wish list of items you’re interested in purchasing. Not only does this help you stay focused during the event, it also allows you to track price changes for specific products. Download the Amazon app and enable notifications to receive deal alerts on items you’re viewing.
To really maximize your savings and get the best deals during Prime Big Deal Days, consider Amazon’s credit card offerings. The Amazon Prime Rewards Visa Signature Card offers 5% cash back on Amazon purchases, which can lead to big savings on larger purchases. Also be sure to keep an eye out for bonus cash back offers that may be available during the event.
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