we live in time Billed as a heartbreaking romantic comedy about love, tragedy, and beautiful, charming characters with British accents. There’s also a yellow horse from the carousel, which appears to be part of a savvy online marketing campaign for the upcoming film.
Here’s the thing. Andrew Garfield and Florence Pugh present awards at the 2023 Oscars. Soon after, news broke that they would be starring in a new indie romantic comedy together. Last month, the trailer we live in time Released reveals a bizarre, intimate love story filled with mysterious tragedy that may have something to do with a life-threatening illness, a failed pregnancy, a strange sci-fi time loop, or all three.
But no one really noticed it until today, when an anonymous Twitter account suspiciously created last month appeared to have posted a previously unreleased promotional photo for the movie, featuring a laughing Pugh, a smiling Garfield and A completely unhinged merry-go-round. This is a secret to increasing engagement, and it works. A meme factory was born. Even video game companies are trying to eliminate nightmare fuel:
It has worked. Before today I had no idea what this movie was called, let alone what it was about. Now I’m 100 percent going to watch its next trailer, not to find out the mystery of Pugh and Garfield’s star-crossed love story, but to get another glimpse of this mustard-yellow beast of hell to make sure it actually exists and makes it to the final movie Clip.
we live in time The film will premiere at the Toronto Film Festival next month before being released in theaters on October 11, 2024. halftime.
