Ultimate Fighting Championship (UFC) is taking its partnership with Dave & Buster’s to the next level. This month, the two companies are expanding their 2022 license agreement and bringing the action of Battle Night to the Street Airport with a new game.
Inspired by the sport’s high-impact action, the UFC Challenge game invites guests into the octagon to ultimately test speed, accuracy and endurance. Players will punch holes with their bodies, kick and hit the top, while STEMM’s “Faced with Pain” echoes in the background. Warriors can compete on their own or by themselves in single player mode.
Our team teams work with Dave & Busters to develop the ideal extension for the brand with a true partnership, providing an immersive, authentic and exciting UFC experience for fans of all ages. From this innovative new game to unrivaled viewing of every battle, Dave and Buster truly bring an unparalleled UFC experience. ”
Dave & Buster’s also offers UFC matches, which are its extensive sports coverage, broadcasting each UFC-based pay-per-view event and performing combat nights at all locations.
“Watching UFC at Dave & Buster’s has been an exciting experience and now we bring fans closer to action,” said Simon Murray, senior vice president of Dave & Buster. “The UFC Challenge Game is the ideal way for fans to test their skills before they go on our huge screen before watching the world’s best fighter jets.”
The UFC Challenge Game was designed by Dave & Buster’s and was released through Rider & IGPM, Adrenaline Entertainment and Betson. To learn more about new experiences and other UFC activities, visit Dave & Buster’s website.
