since Disney+ Launched a few years ago, people have been sharing passwords with family and friends to let them log in and watch Star Wars and more at no additional cost. But Disney CEO Bob Iger said on a recent earnings call that those days are coming to an end.
In 2019, Disney+ launched and quickly grew to become one of the largest streaming platforms in the world. Over time, Disney has increased the price of the service and worked to make it a profitable product. (something that happened recentlyIn fact. Disney threatens to do so in 2023 for first time Then starting from June this year, we will crack down hard, but only in certain countries. Now, it seems like everyone will be banned from freely sharing their accounts with friends and family.
It is reported IGN August 7Iger publicly discussed its plans to ramp up its crypto crackdown in September, while also claiming to investors that the company had not received any “backlash” from customers.
“We’ve been talking about adding the technology capabilities that we need to make it a higher return, higher margin business and a more successful business. We’re doing that now,” Iger said on a recent earnings call.
“We started a password-sharing program in June,” Egger said. “This did start in September. By the way, we don’t have any strong objections to the notice that has been given and the work that we are already doing.
Earlier this week, Disney announces price increase for Disney+, Hulu and ESPN+. This is the service’s fourth price increase since its launch, meaning starting in October, the ad-free version of Disney+ will cost more than double what it was in 2019. Today, it’s $16 per month. oops.
But hey, Disney is actually making money with its streaming service now, something that other companies like Paramount can’t claim. All it would do is double the price, discourage people from sharing accounts, and probably piss a lot of people off in the process. But the numbers have increased, so who cares?
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