Chnetix appointed Ben Lawless-Jennings as marketing director. The recruitment highlights the commitment of construction toy companies to brand growth and innovation. He will drive the company’s brand development and strategic marketing vision while supporting the brand’s mission to inspire creativity and learning through gaming.
“It’s exciting to join and support the team at such a critical moment,” Lawless-Jennings said. “I have a big balance of the power of a strong brand, the benefits of a multi-channel approach, and the art and science in marketing. I look forward to future opportunities.”
Lawless-Jennings has more than 20 years of marketing experience with the company, including Walt Disney Company, Nike and Warner Bros. in its latest roles, and Lawless-Jennings serves as head of marketing for LEGO Group Certified Stores and the State. Geographic wear of the Alquemie Group.
“It’s not every day that you meet someone with such a unique global business perspective, so we’re excited to appoint Ben in this key role,” said CEO and co-founder Brea Brand. With an impressive trail that matches our mission, we believe he will have a huge impact on our team during this exciting time of expansion. ”
Learn more about Connetix on Connetixtiles.com.
