Carlin West Agency (CWA) and Momiji UK have signed a new licensing agreement, taking Momiji’s mini collectibles to new international heights. Under this new agreement, CWA will represent Momiji across all product categories globally, transforming the beloved brand into a global marketing superpower.
This licensing agreement will expand Momiji’s charming collectible characters into new toys, games, apparel, accessories, books, animated content and other products that capture the playful spirit of the original dolls. With Momiji approaching its 20th anniversary later this year, the partnership will reinvigorate global interest in the brand while staying true to its foundation of hope, joy and friendship.
The partnership with CWA opens an exciting new chapter for Momiji. With their unparalleled expertise in licensing and deep understanding of what makes Momiji truly unique, we believe this partnership will take our brand to new heights. Together we will create innovative partnerships that bring Momiji’s charm and creativity to life in bold, unexpected ways.
CWA CEO Carlin Westexpressed her excitement about the new deal, commenting: “Momiji cultivates a vibrant global community of collectors who are connected through competitions, exclusive editions, and the stories they share…With their unique With its charisma and endless appeal, Momiji is poised to inspire a new generation of inspiration while unlocking endless opportunities for innovative licensing partnerships.
While the two companies have yet to announce the specific products they are developing, curious collectors and retailers can visit Momiji’s website for the latest news on the collaboration.
