Cloudco Entertainment is partnering with mixed reality software company tagSpace to bring the Care Bears into the real world. Care Bears Mixed Reality is an immersive 3D digital entertainment experience that brings Care Bears-themed content into a real-world environment.
tagSpace uses a location-based mixed reality platform to create interactive experiences via mobile devices. The company combines digital entertainment with reality, using “space network” technology to enhance live events such as concerts, sports, travel and more.
Using the tagSpace mixed reality camera view on their smartphones, consumers can watch life-size animations of Grumpy Bear, Funshine Bear and more. Each character blends naturally with the software’s realistic lighting and shadowing capabilities. Users can create custom scenes, take photos with the Care Bears, and capture videos or images.
Through tagSpace, users can experience free and paid Care Bears experiences through the tagSpace space network mobile application. New and additional content will be rolled out monthly, with each release scheduled to be released regularly.
“We have recently transformed our business model to include direct-to-consumer experiences, and the colorful, feel-good Care Bears are a perfect fit for local mixed reality experiences,” said Paul Martin, founder and CEO of tagSpace. “3D character viewing It’s incredible to watch, especially when viewed in outdoor locations like cities and parks, where our technology really shines. My team and I are really excited to see the films and images popping up on social media, capturing people interacting with them. Capture the Care Bears’ favorite moments at iconic locations and share them with loved ones around the world.
“As we continue to expand into new demographics, we believe these mixed reality experiences offer an exciting and engaging way for anyone to connect with beloved characters from this enduring series. ,” said Ian Lambur, Executive Vice President of Content Strategy, Co-Production, Global Distribution & Digital at Cloudco Entertainment.
Users can experience Care Bears Mixed Reality now in the iOS and Android app stores. The app is also available at tagstorm.com/carebears.